This section of the ICT programme is managed by the unit 'Creativity'. The unit is part of the 'Directorate General for Communications Networks, Content and Technology' (DG CONNECT), located in the Euroforum building in Luxembourg.The Creativity unit covers a range of activities from funding leading-edge ICT research to innovation and policy support.
- Research under the ICT programme is exploring the potential of information and communication technologies to enhance creative processes, in particular in the creative industries. We provide research funding for technologies such as 3D visualisation, game engines, human-computer interfaces, design and collaboration tools etc. The programme also aims at enhancing user experiences with digital cultural resources, including keeping those resources usable at long-term (digital preservation).
- Innovation activities aim at stimulating the up-take of research results in the creative industry, including SMEs, improving the competitiveness and growth-potential of an important sector of the European economy.
- Policy support activities include the follow-up of the Commission's recommendations on digitisation and digital preservation , with the goal to leverage the effectiveness of national digitisation initiatives through sharing best practises and introducing benchmarks.
- Promoting Europeana , the European Digitial Library.