Networked Media


Challenge 1: Pervasive and Trustworthy Network and Service Infrastructures

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1.5 Networked Media & 3D Internet

Target outcomes

a) Content aware networks and network aware applications

- Architectures and technologies for converged and scalable networking and delivery of multimedia content and services dynamically optimised with policies taking into account the content and adaptation needs, the user contexts, requirements and social relational network for a variety of contents, services that may include home management, applications, locations and mobility scenarios. They enable multiple user roles as content producer, user or manager.

- Maintaining the integrity and quality of media across media life cycle to optimise quality of experience in collaborative media creation and delivery scenarios, with optimised sharing, storage, retrieval, fusion capabilities. Open architectures making the most of both the ever increasing device/edge processing power and network bandwidth, especially for real time highly demanding immersive collaborative environments (e.g. games). Enhancement of 2D scalable video coding, multi view point coding, 3D coding that can achieve optimised network awareness and device delivery are within scope.

b) 3D Media Internet

- Architectures and technologies for Future Media Internet and 3D processing enabling mass distribution, caching, filtering, aggregation and networking of 3D content and enhanced user quality of experience with optimised impact on the performance of the underlying processing and networking platforms. Optimisation of real time rendering of complex scenes from personalised user perspectives and minimisation of latency experienced through the network and associated edge processing platforms.

- Technologies for 3D content representation with configuration/adaptation capabilities in multiple virtual worlds, with user controlled management of ownership, identification, trading, rights associated to presence in (possibly) multiple 3D domains.

- Architectures and technologies ensuring that 3D augmented worlds are tightly coupled to the physical world, for commercial or social applications, beyond games.

c) Networked search and retrieval

- Networked technologies and architectures with repositories and cached content optimising networked search, adaptation and access to relevant multimedia information composed of several information sources, types and origins, including physical world event information. It covers interaction with content, media-to-network and to (mobile) device dynamic adaptation, search capabilities across distributed media systems and P2P networks, and adaptation to context and to specific application domains.

- Adaptive technologies based on relevance or contextual and user feedback enabling personalisation of multimedia networked search, as a function of user contexts, perception and usage profile.

d) Immersive media experiences beyond HDTV and electronic cinema

- End to end architectures for next generation multimedia and cinema experiences beyond HDTV and current electronic and digital cinema with higher than today quality of experience, based on technologies enabling higher frame rates, wider colour gamut, higher contrast range, higher screen resolution, advanced version of spatialised sound, 3D capabilities, pervasive environments, immersive environments, innovative 3D/multi viewpoint coding methods. Optimised end-to-end architectures should cope with the massive increase of throughput expected to be created with the above applications.

e) Networks of Excellence

to consolidate or establish European leadership in the fields covered in a).

For b) Support to integration of foundational research capacities to establish forward-looking 3D and Media Internet research agendas. Support to promotion of multidisciplinary education and sharing of research facilities. For d) Integration of industry and academia research capacities to establish advanced research agendas in the field and support the sharing of research facilities.

f) Support measures

i) For a), b) Support to collaboration including with national initiatives and/or third countries, dissemination, research roadmaps, policy and socio-economic aspects, organisation of scientific and/or policy events.

ii) For c) support to co-ordination of activities at EU level in the domain of multimedia search, co-operation with third countries, research roadmaps and organisation of events of policy or research nature.

Expected impact

• Reinforced positioning of industry in Europe in networking and delivery of multimedia content and services, in 3D media Internet technologies, and in networked search. Strengthened European industry in multimedia experiences beyond HDTV and in electronic cinema.

• Wider uptake of networked and collaborative platforms based on a '3D media Internet'.

• Global standards and European IPRs reflecting federated and coherent roadmaps.

• Wider market opportunities, including for content-related SMEs, arising from innovative business and societal applications (e.g. games, entertainment, or education, culture, and service creations) based on novel networked media technologies and systems.

Funding schemes

a), b), c), d): IP, STREP; e): NoE; f): CSA

Collaborative projects (CP): support to research projects carried out by consortia with  participants from different countries, aiming at developing new knowledge, new technology, products, demonstration activities or common resources for research.

Type of projects:
  • IP: Large scale integrating collaborative projects are objective-driven research projects, which aim at generating new knowledge, including new technology, or common resources for research in order to improve European competitiveness, or to address major societal needs.
  • STREP: Specific Targeted Research Projects are multipartner research, demonstration or innovation projects. Their purpose is to support activities of a more limited scope and ambition than IPs.
Network of Excellence (NoE): support the long-term durable integration of research resources and capacities (researchers, services, teams, organisations, institutions) in fields of strategic importance for European research, through the establishment of a single virtual centre of research. 
Coordination and Support Action (CSA): support to activities aimed at coordinating or supporting research activities and policies (networking, exchanges, trans-national access to research infrastructures, studies, conferences, etc).

Indicative budget distribution

  • Collaborative projects (IPs and STREPs): 70 M€
  • 50% minimum for IPs: 35 M€
  • 30% minimum for STREPs: 21 M€ 
  • Networks of Excellence: 6 M€
  • Support Measures: 4 M€

Call

ICT call 4


Involving SMEs and feeding innovation

The rules for participation in FP7 also encourage further SMEs participation. For SMEs in FP7 projects, the Community financial contribution may reach a maximum of 75% of the total eligible costs. The ICT theme in FP7 is therefore expected to continue to draw a high number of innovative SMEs that are ready to undertake research and development both in emerging technology fields with high growth potential and in key ICT application fields.

Pre-proposal check

If you want to know whether your project idea fits in the Objective 1.5 send us your pre-proposal. Download and complete the 'Pre-proposal check form' from the Call 4 page, under 'Additional Information' and send it to us to the following address: INFSO-NETWORKED-MEDIA@ec.europa.eu

Commission's contact person for FP7-ICT-2009-4:

bartolome.arroyo-fernandez@ec.europa.eu
francisco.medeiros@ec.europa.eu