Obiettivo The aim of this project is to investigate whether and how health-related claim labels in food products lead consumers to choose healthier food diet and therefore, nutritional and health labeling could be considered a valid tool to fight against obesity in Europe taken into account also consumers’ personal characteristics (socio-demographic, economic, nutritional and health status etc) and psychological and emotional factors. Therefore, different aspects will be investigated using a multidisciplinary approach: 1) The prevalence of the health-related claims labels in the food market; 2) The consumers’ understanding, use, perception and attitudes towards health-related claim labels; 3) How health-related claim labels in food products lead consumers to choose healthier food diet and, therefore, these claim labels potentially help to reduce obesity prevalence in Europe; and 4) The consumers’ preferences for health-related claim labels and the role of economics, social, psychological and emotional factors. The current work seeks to contribute to this cross-disciplinary stream by further examining food carrying on health-related claims as symbols perceived by European society, focusing on consumers´ emotions, and psychological and behavioural aspects, by using concepts of economics, behavioural economics and social psychology and by the implementation of focus groups, interview experts and field experiments Campo scientifico social scienceseconomics and businesseconomicssocial sciencespsychologysocial psychologymedical and health scienceshealth sciencesnutritionobesity Programma(i) FP7-PEOPLE - Specific programme "People" implementing the Seventh Framework Programme of the European Community for research, technological development and demonstration activities (2007 to 2013) Argomento(i) FP7-PEOPLE-2012-CIG - Marie-Curie Action: "Career Integration Grants" Invito a presentare proposte FP7-PEOPLE-2012-CIG Vedi altri progetti per questo bando Meccanismo di finanziamento MC-CIG - Support for training and career development of researcher (CIG) Coordinatore CENTRO DE INVESTIGACION Y TECNOLOGIA AGROALIMENTARIA DE ARAGON Contributo UE € 100 000,00 Indirizzo Avda. Montañana 930 50059 Zaragoza Spagna Mostra sulla mappa Regione Noreste Aragón Zaragoza Tipo di attività Research Organisations Contatto amministrativo Ricardo Sánchez Luengo (Mr.) Collegamenti Contatta l’organizzazione Opens in new window Sito web Opens in new window Costo totale Nessun dato
