Objective
"European food industries have to continue developing new food products in order to improve their competitiveness on the increasingly competitive food market. It is a generally accepted fact that far too many new food introductions on the food market fail every year which negatively affect business performances in the food industry. This high failure rate is widely recognised to be due to the lack of incorporation of the consumer-voice in the process of new food product development (NPD). Afterall, consumers take into account a large number of product attributes, both intrinsic and extrinsic, when making food choices. The food industry requires a manageable protocol for NPD which includes more realistic marketing information. The project aims to illustrate a formalised and innovative methodology which combines both intrinsic and extrinsic food attributes, therefore acquiring a better understanding of consumer acceptance of novel food in real market buying situations in order to contribute to the improvement of the process of NPD. With this in mind, a multidisciplinary and international research approach is necessary which involves different scientific disciplines, such as food and economic sciences, as well as strong collaboration among research institutes and the food industry. Points of investigation will be high quality novel foods which are expected to be introduced into the food market in the near future. Novel foods to be investigated will be identified through qualitative research carried out with experts and food industries. Then, sensory analysis and qualitative consumer research will be performed. Finally, quantitative consumer survey will be designed and carried out by applying a new scientific methodology based on an innovative experimental economic approach. Comprehensive dissemination activities in terms of publications, seminars and implementation of the new protocol at food industry level will ensure a wide spectrum of information in the results."
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
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Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
FP7-PEOPLE-2012-IEF
See other projects for this call
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Coordinator
9291 Tromso
Norway
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.