Servicio de Información Comunitario sobre Investigación y Desarrollo - CORDIS

FP7 CREAM PROJECT

CREAM

Project reference: 612022
Funded under

CReativity Enhancement through Advanced brain Mapping and stimulation

From 2013-12-01 to 2016-11-30

Project details

Total cost:

EUR 3 543 324

EU contribution:

EUR 2 700 000

Coordinated in:

Italy

Call for proposal:

FP7-ICT-2013-10See other projects for this call

Funding scheme:

CP - Collaborative project (generic)

CREAM, CReativity Enhancement through Advanced brain Mapping and stimulation

 

Main idea behind this project: current ICT technology provides new capabilities to measure the functional activity of the brain and to compute in real-time stimuli that can be applied to the brain itself in order to train and modify its activity. This new frontier of research is made possible by a dramatic increase in cheap computing power, novel design methodologies for high-performance software, integrated circuits and systems for sensors and actuators, and algorithms and software environments for collaborative interaction of people cooperating on solving a specific problem. This project will explore the consequences of exploiting these novel technologies in a deliberate attempt to improve a higher-order task such as creativity.

Creativity is hard to define, even harder to measure. It is multifaceted, has multilevel components, and is further a multidimensional construct. Therefore any attempt for a unitary definition of creativity would be futile, if not impossible. Nevertheless, our predominant approach is process-centric i.e. we consider that creativity is fundamentally a property of a process (as in a "creative act"). The exhibition of that property may then, in common parlance, be transferred to the organism or machine that is executing the process (as in a "creative person") or its product (as in a "creative novel"). A major advantage of taking the process view is that it begins to demystify creativity itself, simply because value is traditionally attributed to a created product or artefact only after its achievement and societal acceptance, and further, value varies with many uncontrollable factors including tradition, time and culture ; therefore, success, and the associated social pedestals on which "famous creators" are often placed, become less relevant; it is the attempt, not product, that counts (though we do not entirely discard the product-centric approach of creativity).

Objective

Current ICT technology provides new capabilities to measure the functional activity of the brain and to compute in real-time stimuli that can be applied to the brain itself in order to train and modify its activity. This new frontier of research is made possible by a dramatic increase in cheap computing power, novel design methodologies for high-performance software, integrated circuits and systems for sensors and actuators, and algorithms and software environments for collaborative interaction of people cooperating on solving a specific problem. This project will explore the consequences of exploiting these novel technologies in a deliberate attempt to improve a higher-order task such as creativity.

Related information

Open Access

Coordinator

ALMA MATER STUDIORUM-UNIVERSITA DI BOLOGNA
Italy
Viale Pepoli 3/2
40123 Bologna
Italy
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Administrative contact: Anna Ronchi
Tel.: +39 051 2093820
Fax: +39 051 2093822
E-mail

Participants

GUGER TECHNOLOGIES OG
Austria
HERBERSTEINSTRASSE 60
8020 GRAZ
Austria
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Administrative contact: Christoph Guger
Tel.: +43 7251 22240 12
Fax: +43 7251 22240 39
E-mail
MEDIZINISCHE UNIVERSITAET WIEN
Austria
SPITALGASSE 23
1090 WIEN
Austria
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Administrative contact: Wolfgang Drexler
Tel.: +43 1 40400 1986
Fax: +43 1 40400 3988
E-mail
UNIVERSIDAD DE LA LAGUNA
Spain
MOLINOS DE AGUA S/N
38071 LA LAGUNA TENERIFE
Spain
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Administrative contact: María de la Luz Estévez Ravelo
Tel.: +34922319545
Fax: +34922319510
E-mail
FONDAZIONE GUGLIELMO MARCONI
Italy
VIA DEI CELESTINI 1
40037 SASSO MARCONI
Italy
Administrative contact: Giovanni Emanuele Corazza
Tel.: +39 051 846121
Fax: +39 051 846222
E-mail
GOLDSMITHS' COLLEGE
United Kingdom
LEWISHAM WAY
SE14 6NW LONDON
United Kingdom
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Administrative contact: Justin Davin-Smith
Tel.: +442079197835
Fax: +442079197773
E-mail
ENGINE PARTNERS UK LLP
United Kingdom
GREAT PORTLAND STREET 60
W1W 7RT LONDON
United Kingdom
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Administrative contact: Pete Edwards
Tel.: +44 7057 370539
E-mail
Record Number: 111273 / Last updated on: 2014-09-09