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FP7 Global ITV

GLOBAL ITV

Project ID: 614087
Funded under

Interoperability of Interactive and Hybrid TV systems - A new advanced scheme for future services and applications in a global environment

From 2013-12-01 to 2015-11-30 | GLOBAL ITV Website

Project details

Total cost:

EUR 1 779 264

EU contribution:

EUR 1 399 998

Coordinated in:

Germany

Call for proposal:

FP7-ICT-2013-EU-BrazilSee other projects for this call

Funding scheme:

CP - Collaborative project (generic)

Description

Interoperability of Interactive and Hybrid TV systems - An advanced scheme for future services and applications in a global environment.

Situation today
Parallel to the switchover from analogue to digital TV, various interactive digital TV systems evolved in various places of the world – some only recently, some already more than a decade ago. The driving idea behind them: to offer consumers additional features and new services. Already today, in many countries, the majority of TV sets sold are Connected TVs which have access to Internet-based services. However, these systems are built upon different approaches and technologies. Applications and add-on service for one platform will generally not work on other systems.

Scope of GLOBAL ITV
The scope of this project is to develop an interoperability scheme for the co-existence of multiple interactivity and Connected TV solutions on different Digital TV platforms (such as ISDB-Tb, DVB-S/-T/-C and IPTV). This includes exchanging and using the same information as well as gaining access to the same content sources. We will create solutions to decrease the efforts for adapting services to multiple platforms and to ease access to a global market for all.

Our goal
The ultimate aim is to lay the foundation for a global interoperable TV platform which covers integrated broadcast and broadband services. In this joint Brazilian-European endeavour, we will define and showcase a reliable migration path and a coexistence scenario towards a next-generation hybrid TV platform based on established standards.

Objective

Parallel to the switchover from analog to digital Television, various interactive digital television systems have developed in various places of the world - some only recently, some already more than a decade ago. The driving idea was to offer consumers additional novative features and multimedia services. As a result of the broadcast-broadband convergence, most TV sets sold today are so-called Smart TVs or Connected TVs that support the current trend of integration of the Internet into modern television sets and set-top boxes.\nHowever, every iDTV and Smart TV system has grown on its own technologies, needs and country laws. Applications written for one system are generally not compatible with another system.\nThe World Broadcasting Union has expressed formally (Declaration on Hybrid and Internet Television, November 2011), the advantages of a common platform, although the Union recognizes that the current situation makes very difficult the creation of such a platform by the normal market rules.\nThe scope of GLOBAL ITV project is now to develop an interoperability scheme that allows several iDTV and Smart TV systems to work together, exchanging and using the information (be it general or personal). The ultimate aim is to lay the foundation for a global interoperable platform.\nMajor Brazilian and European companies, organisations and research establishments have decided to join forces. The consortium is convinced to have at its disposal all means to define and showcase a reliable migration path and a coexistence scenario towards a next-generation hybrid TV platform based on established standards. The extensive experience of all partners, and the advice of the international GLOBAL ITV Council, will ensure the definition of viable solutions with direct traction on the market and a clear perspective for the future.\nThe project matches the objectives of the Work Programme for the 2nd Coordinated Call Brazil-Europe, #4: Hybrid broadcast-broadband applications and services.

Coordinator

INSTITUT FUER RUNDFUNKTECHNIK GMBH
Germany
Floriansmuehlstr. 60
80939 Muenchen
Germany
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Administrative contact: Ralf Neudel
Tel.: +49 89 32399 340
Fax: +49 8932399 354
E-mail

Participants

UNION EUROPEENNE DE RADIO TELEVISION-EBU
Switzerland
L'ANCIENNE ROUTE 17A
1218 GRAND SACONNEX (GENEVE)
Switzerland
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Administrative contact: Geneviève Juttens
Tel.: +41 22 717 2707
E-mail
FRAUNHOFER-GESELLSCHAFT ZUR FOERDERUNG DER ANGEWANDTEN FORSCHUNG E.V
Germany
HANSASTRASSE 27C
80686 MUNCHEN
Germany
Administrative contact: Sidonie Holborn-Hanßen
Tel.: +49 2241 14 1968
Fax: +49 2241 14 2386
E-mail
TARA SYSTEMS SYSTEMENTWICKLUNG GMBH
Germany
GMUNDER STR 53
81379 MUENCHEN
Germany
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Administrative contact: Martina Dyckerhoff
Tel.: +49 89 7471210
Fax: +49 89 74712120
E-mail
AQUA-CONSULT INGENIEROS, S.L.
Spain
CALLE MARQUES DE AHUMADA 11
28028 MADRID
Spain
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Administrative contact: Jaime Mancebo Galán
Tel.: +34916362804
Fax: +34916395293
E-mail
SYMELAR INNOVACION SL
Spain
CALLE ZUATZUPOLO INN AUDIOVISUAL
20018 DONOSTIA SAN SEBASTIAN
Spain
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Administrative contact: Tomas Cid
Tel.: +34 935008703
Fax: +34 609 33 5756
E-mail
RETEVISION I, S.A.
Spain
AVENIDA DEL PARC LOGISTIC 12-20
08040 BARCELONA
Spain
Administrative contact: Fco Javier Marcos Álvarez
Tel.: +34 935031287
Fax: +34 93 503 1149
E-mail
GEIE ERCIM
France
ROUTE DES LUCIOLES 2004 SOPHIA ANTIPOLIS
06410 BIOT
France
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Administrative contact: Pascale Peyrol
Tel.: +33 9715 5320
Fax: +33 4 92 38 78 22
E-mail
TDF
France
AVENUE MARX DORMOY 106
92120 MONTROUGE
France
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Administrative contact: Pierre Kasser
Tel.: +33608755662
E-mail
Record Number: 191630 / Last updated on: 2014-08-12