Objetivo After years of isolated experiences carried out by Telcos and Banks, resulting in 55 failed mobile wallet initiatives across Europe (!), it appears that only an open, secure, cost-effective, neutral, fully scalable mobile wallet multisided platform with a “platform model”, has the capacity to federate the incumbent players willing to address the opportunity of mobile commerce (in-store with NFC, and online), and create the necessary user adoption. This is what TORO is demonstrating in Norway, with 70% of the Banks and soon 100% of the Telcos connected to the VALYOU platform (http://www.valyou.no/en) where TORO is the key technological and now business partner.After proving that TORO’s unique technology/model has been deployed successfully in Norway, our immediate objective is to replicate the model in Spain or France (then the Netherlands and Poland), before the Over-the-Top players (namely the Apple, Google, Facebook and Amazon) come in. Ámbito científico natural sciencesbiological sciencesecologyecosystemssocial sciencessocial geographytransportpublic transportsocial scienceseconomics and businessbusiness and managementcommercehumanitiesphilosophy, ethics and religionphilosophy Programa(s) H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT) Main Programme H2020-EU.2.3.1. - Mainstreaming SME support, especially through a dedicated instrument Tema(s) ICT-37-2015 - Open Disruptive Innovation Scheme (implemented through the SME instrument) Convocatoria de propuestas H2020-SMEInst-2014-2015 Consulte otros proyectos de esta convocatoria Convocatoria de subcontratación H2020-SMEINST-2-2015 Régimen de financiación SME-2 - SME instrument phase 2 Coordinador TORO DEVELOPMENT SL Aportación neta de la UEn € 1 896 125,00 Dirección CALLE CORCEGA NUM 371 PISO 3 08037 BARCELONA España Ver en el mapa Pyme Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención. Sí Región Este Cataluña Barcelona Tipo de actividad Private for-profit entities (excluding Higher or Secondary Education Establishments) Enlaces Contactar con la organización Opens in new window Participación en los programas de I+D de la UE Opens in new window Red de colaboración de HORIZON Opens in new window Coste total € 2 708 750,00
