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Immersive and Interactive Real Time 3D Social Media Graphics Environments for the Broadcast Industry

Objective

In recent years there has been a progressive trend toward integrating social media technologies into broadcast technology environments to facilitate direct audience participation in live programming. Thus far, functionality has mainly been to allow individual viewers to contribute to news, current affairs and debates through sending SMS comments, or submissions to voting processes in light entertainment and reality TV content.
This technological trend has been slow in evolving and has not as yet reached full potential. The current situation is that broadcasters want more from existing solutions which offer capability limited to small text information and plain 2D graphics generated through ticker representations. Audience feedback and focus group conclusions show clearly that viewer interest is not sustained through current approaches.
Project VisualMedia aims to go beyond current state-of-the-art by integrating content generated through social media with real-time 3D graphics capability specifically developed for the broadcast media sector, together with advanced interaction and visualization systems, in order to create added value for both audience and broadcast industry.

Fields of science (EuroSciVoc)

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Programme(s)

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Topic(s)

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Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

IA - Innovation action

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-ICT-2015

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Coordinator

BRAINSTORM MULTIMEDIA SL
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 669 427,50
Address
CALLE MAESTRO GOZALBO 23 PLANTA 1 PUERTA 3
46005 Valencia
Spain

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Este Comunitat Valenciana Valencia/València
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 956 325,00

Participants (11)

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