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Shim-Scaling mental well-being through an automated self-help app

Objective

This innovation project aims at developing Shim, an automated self-help app that combines cognitive behavioural techniques with human-like support in a dialog functionality based on language patterns. Built on an ever-growing Mental Map database collecting users’ experiences, activities, insights and emotions, Shim will offer several answer possibilities to every user input matching against existing patterns. By simulating humanlike conversations with minimal technology complexity, Shim can then create sustainable value and be relevant to develop a strong community of people who share knowledge and want to enhance their collective mental well-being. Shim, in fact, focuses on matters and needs that cross-cut any age, gender or nationality group. It initially targets smartphone users with an interest in psychology and self-development that have already tested other mental health and well-being applications before. As a smartphone application, Shim is not constrained by geography, proving certain adaptability to users’ needs while disrupting help-seeking barriers. Shim’s commercial potential stands in the combination of: an initial freemium subscription service that will expand its user base; a low consequent premium fee and a scientific proof of the therapeutic effects that will help to persuade users to become paying customers. The Phase 1 feasibility assessment will help to: validate our business model by demonstrating the demand for a simplified service like Shim and to thoroughly engage with the initial target customers to prove Shim’s benefits. The demonstration and testing of a more humanlike technology will take place in the Phase 2 project. Eventually, Shim, as a highly engaging app but yet academically backed, is revolutionising the European mental health sector that up to this moment enlisted only two app varieties: those that are commercially developed but with little supporting evidence and those with academic backing but adopting outdated approaches.

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

SME-1 - SME instrument phase 1

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-SMEInst-2016-2017

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Coordinator

HELLO SHIM AB
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 50 000,00
Address
SWEDENBORGSGATAN 18
118 48 STOCKHOLM
Sweden

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Östra Sverige Stockholm Stockholms län
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 71 429,00
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