Objective
90% of total retail sales are still generated by offline retailers, yet but most physical retailers find it hard to make sense of all the data that is available to them and use that intelligence to drive their decision making and compete with online. They are sinking in data from POS systems, intranets, and internal processes, and aren’t equipped to absorb complex analytics. In order to solve these problems, Measurence has developed and will launch StoreHero.
StoreHero is an AI-based virtual business coach for physical retailers. It helps store owners and operators grow their business. Thanks to data collected through a variety of sources, it sends text-messages and notifications with insights and recommendations on how to improve the retail business, based on the intelligence generated by our proprietary platform of interconnected and remotely-managed plug-and-play sensors. It helps shop owners, for example, to run more effective promotions by informing ahead of time when and how it's the best time to advertise to capture most customers. It can help to optimize store opening hours by monitoring events outside of a store. StoreHero serves as a business guru for our clients, allowing simple interaction and providing insights after analysing hundreds of gigabyte of raw data very quickly, simply and effectively. From store managers to executives, everyone will have access to information in an immediate format, with the ability to easily share it and make cross-store comparisons.
During this project, we will enhance our IoT platform as well as our machine learning software. We will estimate the growth potential of clients for next 5 years. We will also analyse the customer requirement, IPR protection strategy, competing technology and promotional activity in this study. All this information generated after the study will help us to scale up and redesign the platform that will address the needs of more physical retailers, to ensure wider market access at the earliest.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
- natural sciences computer and information sciences internet internet of things
- engineering and technology electrical engineering, electronic engineering, information engineering electronic engineering sensors optical sensors
- social sciences economics and business business and management commerce e-commerce
- engineering and technology electrical engineering, electronic engineering, information engineering information engineering telecommunications radio technology bluetooth
- natural sciences computer and information sciences artificial intelligence machine learning
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Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)
MAIN PROGRAMME
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H2020-EU.2.3.1. - Mainstreaming SME support, especially through a dedicated instrument
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
SME-1 - SME instrument phase 1
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-SMEInst-2016-2017
See all projects funded under this callCoordinator
Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
11 DUBLIN
Ireland
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.