Objective
                                IT Sector and European Commission continuously recognise the importance of audio-visual services for the Information Society, notably when such services make use of synergy from broadcast and broadband networks and apply open, international standards which, in turn, ensure horizontal markets.
The porTiVity project will follow this line and develop a converged Rich Media iTV system which integrates broadcast and mobile broadband delivery to portables and mobiles, and which will enable the end-user to act on moving objects within video programmes or contents. porTiVity will further the technical achievements from SAMBITS (Rich Media iTV supported by MHP), SAVANT (quasi-synchronism of scaled Internet and broadcast content) and GMF4iTV (interactivity at the level of moving video objects).porTiVity will realise direct interactivity with moving objects on handheld receivers, which are connected to DVB-H or DMB as the mobile broadcast and to UMTS as the mobile communication channel. porTiVity will develop tools which enable producers to link Rich Media information with video objects.
The project will further develop the playout for portable Rich Media iTV and the middleware, data and presentation engine in the handheld receiver. For the application layer, the project will make use of international standards such as MPEG-4 A/V, MPEG-7 Metadata, MPEG-21 DIA and MHP. On the distribution side, MXF is used as material exchange format. GMF4iTV has shown that interaction at object level is highly attractive to the consumer. porTiVity will widen the scope to handhelds which are, in contrast to TV-sets, personal devices (at "hand distance"), and thus ideally suited for interactivity. The project combines the necessary expertise of broadcasters, play-out and server-specialists, network operators, middleware developers as well as handheld terminal manufacturers across Europe. The consortium will contribute to the further development of international standards, notably DAB and DVB.
                            
                                Fields of science (EuroSciVoc)
                                                                                                            
                                            
                                            
                                                CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See:   The European Science Vocabulary.
                                                
                                            
                                        
                                                                                                
                            
                                                                                                CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.
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    Programme(s)
    
      
      
        Multi-annual funding programmes that define the EU’s priorities for research and innovation.
        
      
    
  
      
  Multi-annual funding programmes that define the EU’s priorities for research and innovation.
    Topic(s)
    
      
      
        Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
        
      
    
  
      
  Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
      Call for proposal
      
        
        
          Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
          
        
      
    
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      Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
    Funding Scheme
    
      
      
        Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
        
      
    
  
  
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Coordinator
3810-106 AVEIRO
Portugal
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.