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FP6

Final Report - ALADDIN (Mobile Destination-Management for SME's)

Funded under: FP6-SME

Abstract

ALADDIN was a European funded project within the Sixth Framework Programme (FP6) whose ultimate aim was to develop a mobile destination system that combines the provision of a mobile incoming tour operator workspace and a mobile content and service management system for destinations. Various usage scenarios had been considered, given the variety of holiday types such as business and leisure travellers in groups or individuals.

The specific objectives of the project are subsumed under two main categories:

Technical goals
- identification of processes and derivation of the required system functionality;
- selection of task and user environment-oriented devices;
- provision of food and relevant content;
- development and integration of the basic system;
- selection, integration and interoperability of mobile networks and location technologies;
- functionality tests;
- pilot setup and implementation

Scientific and societal goals
- analysis of major business and customer processes in the incoming tourist destination lifecycle;
- definition of new services;
- increased service levels and quality for group and individual travellers;
- new job opportunities for tour guides;
- new advanced service and sales;
- opportunities for regional Small and medium-sized enterprises SMEs;
- reinforcement of European strengths in mobile and wireless communications.

The Aladdin system would function as an interactive, personalised and continuously updated guidebook and work tool. It would constitute a new paradigm in business and individual travel markets, for both travellers and tour guides, and would serve as an additional communication medium for service providers by allowing them to adapt their product and marketing activities as a necessary response to these trends.

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Related information

Record Number: 10971 / Last updated on: 2012-04-12
Category: PROJ
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