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Abstract

Nearly all the world's olive oil is produced and consumed in the Mediterranean region, three quarters in the European Union (EU). However, due to the healthy image olive oil portrays, demand is growing worldwide, especially in wealthy countries. Driven by changes in world trade and technology, non-EU Mediterranean countries have a new opportunity for growth, but they could become competitors with the EU producer countries.

Olive oil could be made a key-activity for the market-based cohesion objectives outlined in the context of the Euro-Mediterranean space of cooperation. The EU and non-EU Mediterranean countries could work together to optimize world market growth, increase employment and protect the environment, by promoting the complementarity of their different production patterns. Technology will be a pivotal factor in addressing job-sharing and environmental objectives. .

Additional information

Authors: BONAZZI M, IPTS, TEC Unit
Bibliographic Reference: Article: OLIVAE, International Olive Oil Council (United Nations), February, 1997
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