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This study aims to understand the business models that support the distribution, archiving and use of electronic information products. It uses the concept of the "value chain" to achieve this understanding.

It should be noted at the outset that this paper is based largely on publishing experience in the UK. However, we believe that the approach we take can readily and usefully be applied to publishing in other countries.

Since the business models for the processes under consideration are currently evolving, the paper does not attempt to "map" the electronic information value chain as if it could be represented in a single, unchanging diagram. Rather, it seeks to develop a generic language for the qualitative description of information value chains and of the payment cycles that support them. This methodology and language can then be used to understand the business models of the future as they develop.

We begin by considering the concept of value chain theory, in order to appreciate what its application to the information economy may show us about the nature and location of value-adding activities, both in the traditional value chain for print-on-paper and in potential future value chains. We examine the difficulties associated with assigning "value" to intellectual property, which can be particularly complex in a business model that uses a broadly financial metric of value. alue.

Additional information

Authors: BIDE M, Mark Bride & Associates
Bibliographic Reference: CD-19-98-697-EN-C (2001), pp.79. Euro: 8.00
Availability: available by EUR-OP Sales Agents
ISBN: ISBN: 92-894-0854-5
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