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H2020

CIPTEC Report Summary

Project ID: 636412
Funded under: H2020-EU.3.4.

Periodic Reporting for period 1 - CIPTEC (Collective Innovation for Public Transport in European Cities)

Reporting period: 2015-05-01 to 2016-10-31

Summary of the context and overall objectives of the project

CIPTEC (Collective Innovation for Public Transport in European Cities) is an EU Horizon 2020 project, addressing the challenge for “Smart, Green and Integrated Transport” and a CIVITAS knowledge generating project in the area of “Tackling urban congestion”. The main aim of the project is to bring new thinking and innovative solutions for Public Transport, creating a favourable environment for the growth of Public Transport. The project started on May of 2015 and it will run for 36 months.

CIPTEC is articulated in three phases. More specifically, the first phase regards the current innovation, the second one regards the future innovation and the third one focuses on the capitalization of current and future innovation. The first phase has been concluded, the second phase is running and is currently almost in the middle of its duration, while the third phase will be fed by the results of the two first phases.

In order to deliver its promise to assist the EU Urban Public Transport to grow, CIPTEC sets the following five strategic research and innovation objectives as stated in the proposal:
Objective 1 (O1): To gather and analyse customer intelligence improving the understanding of Urban Public Transport demand
In the context of CIPTEC, a comprehensive exploration of the preferences of different PT user segments in general and regarding the most promising innovative concepts relevant to PT growth is attempted. This provides useful insight on which are the critical innovations and for which users’ group, enhancing this way the acceptability and diffusion of these concepts and at the same time avoiding redundant development costs.
Objective 2 (O2): Collect market intelligence to allow the demystifying of the urban public transport supply
In CIPTEC we believe that not all PT providers “behave” in similar ways nor do they face the same challenges – the current one size fits all approach seems to rather ignore the fine singularity of the EU PT provider eco-system. CIPTEC sets to map this eco-system, survey and classify the needs of its actors and study how the dominant trends might be affecting these needs.
Objective 3 (O3): Advanced motivational insights undergoing transport related behavior
CIPTEC will explore established as well as new economic incentives to test their effectiveness in helping the adoption of public transport and the new innovations. We will move beyond mere preferences and attitudes – often poor predictors of behaviour – and aim to alleviate the behavioural change.
Objective 4 (O4): “Mapping and identification of promising innovative approaches and co-creation of novel integrated solutions and business models for urban PT
CIPTEC introduces a large mapping exercise to identify and structure the landscape of available technologies and approaches and analyse their potential for assisting PT urban transport. Our ambition though is bigger; we put co-creation into action: through a process model platform we harness the power of crowdsourcing to co-devise new ideas with the help of actual PT users.
Objective 5 (O5): “Translation, validation and capitalization of results through an extended platform of motivated stakeholders for PT innovation”
CIPTEC will try something new: next to the typical transport players we will invite and work with an unexpected group – the social entrepreneurs. Social entrepreneurship for transport in the EU is still rather underdeveloped but its potential is amazing. CIPTEC will ensure social entrepreneurs are involved in our activities throughout the value chain so as to build the necessary bridges for bringing fused operational concepts closer to realization, together with what we believe should be a natural ally – the PT sector.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

In October 2016, CIPTEC project has successfully reached the halfway mark. In more detail, an analysis of current market and social trends has been conducted. During this phase, CIPTEC investigated the specific needs of users and potential users of Public Transport system in order to identify their expectations from Public Transport services. Another important research initiated in the beginning of 2016, was the mapping and profiling of urban Public Transport supply, aiming at identifying differences and gaps between the supply and demand sides of the PT sector. The first phase ended with the recording and evaluation of existing innovative services, not only from the Public Transport sector, but also from other transport and business sectors.

Simultaneously, CIPTEC entered its second phase, exploring the ‘unknown’ and co - creating new emerging ideas that might trigger new solutions in the field of urban Public Transport with the aid of the bottom-up approach. In order to achieve that, CIPTEC utilizes two forms of collective intelligence methods: crowdsourcing and co-creation.

Crowdsourcing
A crowdsourcing platform has been designed and developed and the deployment of the platform in five places has been successfully implemented. Local crowdsourcing campaigns will run in the following cities: Thessaloniki (http://thess.ciptec.eu), Frankfurt (http://traffiq.ciptec.eu), Southern Tuscany (http://tiemme.citpec.eu) and Rotterdam (http://mrdh.ciptec.eu), while a wider crowdsourcing campaign will be launched at a European level (http://europe.ciptec.eu).

Co-creation
Moreover, co-creation workshops in the four aforementioned European cities (two in each city) which have different urban and business contexts were planned to collect and co-shape innovative ideas and concepts for the improvement of Public Transport sector.

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

The aforementioned crowdsourcing and co-creation actions are addressed to all users and non-users of public transport and aim at the interaction and the enhancement of cooperation and communication among citizens, in order to accomplish the improvement of the Public Transport system as a common goal. Through them, European citizens are given the opportunity to share their concerns about the future of Public Transport and to submit their innovative ideas, which could advance its quality, effectiveness and attractiveness. The submitted ideas will be disseminated, discussed, improved and evaluated. The best ideas that will emerge from the crowdsourcing campaigns, which will arise from the users’ evaluation, as well as from the assessment of a special committee in the field of transport, will be rewarded. These collective intelligence methods used in the context of CIPTEC, trigger the creation of new ideas and the expansion of existing ones and generate new business concepts (services and products) that can ensure the increase of the attractiveness of Public Transport as well as its share. The implementation phase will build upon the selected business and sustainability model(s) towards a plan for actions to ensure the sustainability of the project outcomes Moreover, the “Toolbox for Public Transport Innovation” that is going to be developed can serve as a really useful and essential tool for PT stakeholders.

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