Community Research and Development Information Service - CORDIS

H2020

ERN16-17 SVK Report Summary

Project ID: 723000
Funded under: H2020-EU.1.3.5.

Periodic Reporting for period 1 - ERN16-17 SVK (Festival of Science European Researchers´ Night 2016 - 2017 in Slovakia)

Reporting period: 2016-05-01 to 2017-01-31

Summary of the context and overall objectives of the project

The European Researchers’ Night 2016 in Slovakia, ERN 16-17 SVK, relied on a strong awareness campaign (2.006.609 targeted people), based on the concept „The Heart & Brain of the Slovak Science“. Brain is the most important organ of the human body. It enables us to fulfil all basic human needs. Science plays the same role in society – it is like a brain of the society, and enables us to perceive, survive and innovate. We even use our brain to win the hearts and minds of people for science & education.
The European Researchers´ Night is the biggest scientific event in Slovakia held in six cities (Bratislava, Banska Bystrica, Kosice, Zilina, Poprad, Tatranska Lomnica) and covering 5 regions. This year the festival included a holographic presentation of a human brain and keynote lectures of two leading neuroscientists, namely Prof. Michal Novák and Prof. Daniela Ostatníková. Festival activities collectively aim to popularize science and research, as well as promote scientific careers to young people. In 2016, the science festival celebrated its 10th anniversary in Slovakia as well as the Slovak Presidency of Council of the EU.
Activities were enriched by increasing participation of 1.320 researchers from different institutions, fields, focusing on various subjects of research created great platform for showing young people how lively and impulsive could scientific career be.
People had an opportunity to spend all day visiting presentations and stands, lectures and discussions, mainly focused on interactive hands-on experiments, and getting in touch with real researchers. The direct exchanges with researchers allowed more than 182.786 attendees to better remember inspiring stories and successes of Slovak researchers, which enhance their public recognition and increased the public awareness about the positive impact of their work.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

"Overview of the results
o Conception, production and display of promotional material: posters of various formats, leaflets, of different formats, info panels, LCD spots, displayed in cooperation with municipalities, universities, regional self-governances and shopping malls, promotional gadgets such as T-shirts for scientists and festival's fans;
o Public advertising: city lights, TV spot "See and G"o in public transport (local trams and buses), LED screen in the centre of Bratislava, billboards, large banners on the façade of buildings, LCD spot exterior, as well as 3D mapping / laser show- interior of The Old Market Hall in Bratislava;
o Publication of press releases regionally modulated addressed to national and regional media;
o Airing of promotional spots and announcements via radio and TV stations;
o Publication of articles, interviews in newspapers and magazines at national level;
o Pre-events:
o Teasing events (science café, science show, discussion, festival of film, workshops);
o Competitions, namely:
o iHEART SCIENCE (video competition on Facebook fan page);
o My ♥ invention (drawing competition);
o 3 competitions during the main event in Bratislava;
o Many different small quizzes during the events in 6 cities;
o Revamping, constant updating and maintenance of project website www.nocvyskumnikov.sk;
o Links with popular and institutional websites such as dennikn.sk, science.sk, euractiv.sk, participants' and festival partners' websites, and numerous new popular websites.
o 173.649 views of project website, 30% newcomers, 70% returning visitors;
o Revamping, constant updating and maintenance of social network profiles: Facebook fanpage @nocvyskumnikov;
o 4.073 followers and 4.177 likes on Facebook;
o Posting of series of greetings videos from scientists living abroad- on Facebook fan page;
o Posting of on- line banners and PR campaign: Google GDN, banners with logo and visual of ERN2016, partners’ websites;
o Publication of advertising in print media- articles, interviews, announcements, advertising in written press;
o Sending of invitations via mail and e-mail to municipalities, regional governments, universities, schools, media, regional media, academic partners, commercial partners, private companies, Ministries, politicians and embassies;
o About 2.006.609 people made aware of the European Researchers' Night and its objectives.

Offer of the activities as planned in the Annex I Part B to the Grant Agreement, namely:
o Central theme: "The Heart & Brain of the Slovak Science";
o 229 scientific stands;
o Including a holographic presentation of a human brain;
o 80 lectures and discussions, amongst which 2 keynote lectures by two leading neuroscientists, namely Prof. MVDr. Michal Novák DrSc., Dr.h.c. and Prof. MUDr. Daniela Ostatníková, Phd;
o 3 exhibitions;
o Science in Roma settlements in 3 places, namely Primary school in Markušovce, Rudňany, and a Roma settlement near Rudňany;
o Pre-events: teasing events and competitions (video completion, drawing competition, 3 competitions in Bratislava, quizzes);
o Celebration of the 10th anniversary in Slovakia;
o European corners;
o Active involvement of 1.320 researchers, amongst whom:
o 27 having benefitted from MSC schemes;
o 5 having benefitted from another EU scheme (FP 7, HORIZON 2020);
Most of the presenting researchers were students of doctoral studies or fresh doctoral candidates, who are not involved in projects or have a project in phase of preparation. Also, we did not received the answer from all researchers about their benefits from EU schemes, therefore these data are not accurate and should not be taken into the account in the statistics.
o Participation of 182.786 visitors, of which 54.560 pupils and students to the activities offered."

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

Overview of the results
o Collection, analysis and processing of thousands of feedbacks (questionnaires delivered and filled in by all attendees);
o Main conclusions:
o Typology of visitors: most visitors aged 27-35, substantial part being pupils and students, coming from all over the country, knowledge about the event mainly via schools, personal contact, and social media;
o Attractiveness of the teaser events, great tool to enhance the number of participants at the main event;
o Effectiveness of the social media, since Facebook likely to reach thousands of potential visitors; greater reach achieved by an interactive form of competition, namely videos from classrooms;
o Overall positive feedback about the events themselves (activities, contacts with researchers, locations, venues, scheduling, concrete organisation);
o Most successful activities: those presenting an interactive character;
o Suggestions expressed by attendees for improving the events:
o Extension of the event in Košice (the number of scientific stands is comparable to Bratislava) and needs more PR, and attraction of more numerous visitors;
o Increase the number of secondary school and university students;
o Include more interactive activities and hands-on experiments actively involving attendees;
o Multiply the number of stands and information about local accompanying events, as well as outdoors exhibits;
o Improved air conditioning and more spacious area, reduced level of noise;
o Increased number of presentations on stage headed by Slovak or foreign experts, competitions;
o Increased capacity of rooms for lectures;
o Improved Internet connections;
o Improved effectiveness of impact assessment tools;
o Longer event duration and increased number of evening activities.

Related information

Record Number: 198360 / Last updated on: 2017-05-18