Community Research and Development Information Service - CORDIS

H2020

SOCIETY Report Summary

Project ID: 722963
Funded under: H2020-EU.1.3.5.

Periodic Reporting for period 1 - SOCIETY (in Search Of Certainty - Interactive Event To inspire Young people)

Reporting period: 2016-06-01 to 2017-01-31

Summary of the context and overall objectives of the project

In 2016 SOCIETY (in Search Of Certainty – Interactive Event To inspire Young People) European Researchers' Night (ERN) events took place, as planned, in 5 cities of Emilia-Romagna region: Bologna, Cesena, Forlì, Ravenna, and Rimini, covering a large and very active territory in Emilia-Romagna region (Italy), in terms of research and business. Since Bologna is the main city of the region (local capital city) as well the place in which the first University in the Western world was born and all the partners have the main facilities (laboratories, offices and departments), Bologna hosted the most part of the activities planned for the Night events. UNIBO also organized the activities in Forlì, Cesena, Ravenna and Rimini, where University of Bologna's campus districts are located (University of Bologna is the most extensive of all Italian universities and one the most popular in terms of enrolled students - around 84000).
In addition, events were held in Predappio and Faenza, where university facilities or courses were available.
Besides the main and general objectives of European Researchers' Night, SOCIETY aimed to produce a flexible and effective Night co-design approach, in which researchers together with society at large conceived the event programme. The co-design strategy was intended to achieve these specific following goals:

o Inspiring secondary schools students on embracing research and science career, especially in Europe;
o Favouring a cultural change which can contribute to shrink gender inequalities in research employment and career choice;
o Fostering the alliance among local research community and society at large, including citizens, schools, media and industrial players ;
o Mobilising a broad range of societal interlocutors in discussing the relevance of research and innovation for all citizens through activities during the Night and actions on website and social media ;
o Stimulating researchers to creatively and effectively communicate their work and their passion for research to the public.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

Overview of the results for the WP 1 Awareness Campaign

o Conception, production and display of promotional material: postcards, posters of various formats, roll-up, programmes, QR code displayed in public places such as popular cafés and bistrots, partners' premises, around the places of teaser events, participants' premises in each city involved;
o Publication of articles in written press (national and local newspapers, magazines);
o Public advertising for the school teaser event in Rimini and Bologna;
o Airing of promotional spots interviews, programmes on national/regional/local radio and TV stations;
o Organisation of pre-events:
o 8 science cafès;
o 2 events (See and shall find; Claudio Bonivento Prize);
o Setting up, constant updating and maintenance of project website http://nottedeiricercatori-society.eu/
o Links with popular and institutional websites;
o Setting-up, updating and maintenance of social networks profiles (Facebook, Twitter, Instagram, YouTube);

o Facebook:
o Facebook page: Notte Europea dei Ricercatori a Bologna, Cesena, Forlì, Ravenna e Rimini;
o 1.263 likes and 148 posts;
o Posting of video teaser as well as promotion for teaser events in July and September (Facebook event);
o ERN event (Facebook event);

o Twitter:
o @NDR_SOCIETY;
o 123 followers, 263 tweets;

o Instagram:
o Society_nottedeiricercatori;
o 162 followers, 44 posts;
o Posting of teaser event, addressed to secondary school students;

o YouTube:
o Notte Europea dei Ricercatori SOCIETY EU H2020;
o 2.314 views and 24 videos;
o Several thousands people made aware of the European Researchers' Night and its objectives.

Overview of the results for WP 2 Activities during the night:

o Offer of the activities as planned in the Annex I Part B to the Grant Agreement, namely:
o 127 activities;
o Hands-on experiments;
o Informal talks with researchers;
o Demonstrations;
o Games and quizzes;
o Workshops;
o Exhibitions;
o Guided tours with researchers;
o Science shows;
o Competitions;
o Theatre performances;
o European corners;
o Active involvement of 314 researchers in the activities, of whom:
o 22 having benefitted from MSC schemes;
o 42 having benefitted from another EU support (FP 7, HORIZON 2020);
o 5.400 visitors having taken part in the activities offered.

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

Overview of the results for WP 3 Impact Assesment

o Collection, analysis and processing of 554 feedbacks ( pilot study, questionnaires, on-site survey, post-event survey…);
o Main conclusions:
Typology of responders: mostly female responders, aged 2à-25, working as employees in private companies and university students;
o Overall positive feedback about the events themselves (activities, interest, contacts with researchers, venues and locations, concrete organisation, scheduling…);
o Increased awareness about the job researcher and its societal impact;
o Increased interest fro science and research;
o Interest expressed by young people for engaging on science careers;
o Intention to participate in a future similar event;
o Most successful activities: mean values show that respondents’ ratings are very high notably in some venues, where hands-on activities and science shows were organised.
o Suggestions for improvement during a similar event:
o Focus of promotional campaign on the period prior to the events, and use of social networks after the event;
o Possible longer duration of the events;

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