Community Research and Development Information Service - CORDIS

H2020

WIDGET 3.0 Report Summary

Project ID: 711367

Periodic Reporting for period 1 - WIDGET 3.0 (Online tool to crowdfund NGO and Charity projects through the booming e-commerce market andbeyond!)

Reporting period: 2016-02-01 to 2017-01-31

Summary of the context and overall objectives of the project

The Project Number 711367 (Project Acronym WIDGET 3.0) has three main objectives: a) Increase the number of donations (increasing the conversion rate and the average donation amount); b) cover the whole e-retailers segments, going through ecommerce to digital banking and also passing to physical POS and retailers, covering different types of billing systems, vending systems and payment systems; c) use process automation for increase our platform scalability and reduce operating costs.

Worldcoo vision is to become the worldwide leading tech tool in funding high social impact projects and causes. In 2016 we opened new fundraising channels and we have passed now the 100 projects funded in more than 20 countries, having raised more than 540.000€ for social projects and causes.

In that sense, the WIDGET 3.0 Project is helping us achieving our objectives, developing new channels of fundraising, growing in different markets of the EU and also helping NGOs and charities from different markets of the EU.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

Work packages 2.1 2.2 2.4 2.5 2.6 2.7 and 3.1 had been successfully completed in this reporting period. Work package 2.3 is almost done, pending still a small part of the data warehouse to be deployed into production. Also, we started to advance on work packages 3.2 3.3 and 3.4 just a little ahead of planning.

Overall results are promising, integrations with ecommerce’s are advancing according to schedule. Also, we are facing a big interest from payment retailers (physical POS) such to integrate our donation’s API into their payments process. We will follow this opportunity in the second half of the project.

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

As the potential of some of the new verticals developed during the project seems to be higher than forecasted initially, we upgraded our 2017 donations goal up to 1M€ in donations. This could have a huge impact on society, and reach about 285.000 new direct beneficiaries according to our metrics, funding (expected) more than 120 social projects in all over the globe.

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