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Organic marketing initiatives and rural development

Start date:2001-01-01

End date:2004-02-29

Project Acronym:OMIARD

Project status:Completed

Coordinator

Organization name:UNIVERSITY COLLEGE OF WALES ABERYSTWYTH
Administrative contact Address
Name:Keith LEWIS (Mr.) WELSH INSTITUTE OF RURAL STUDIES
Llanbadarn Campus
SY23 3AL
ABERYSTWYTH
UNITED KINGDOM

Region:WALES CLWYD, DYFED, GWYNEDD, POWYS Dyfed
Tel:+44-19-70622257
Fax:+44-19-70621753
E-mail:Contact
URL: Organization Type:Education,Other

Description


Objective: Organic Marketing Initiatives (Omits) will be examined, at increasing levels of complexity, to determine guidelines for existing and potential Omits, and related actors, for the development of successful marketing strategies. This will involve investigation of the performance of the Omits themselves, their interaction with the communities and overall environment of the regions in which they are located, and the evolving nature of consumer demand. Through this investigation of the role of intermediary market structures and the specific contexts in which they operate, potential improvements in regulatory structure, policy support and dissemination of good practice will be examined to determine whether developments so far can be extended and improved. This will improve the capacity of organic farming to generate positive social and environmental effects in peripheral, disadvantaged regions of Europe.

Achievements:

General information:

Project Details


Start date:2001-01-01

End date:2004-02-29

Duration:38 months

Project Reference:QLK5-CT-2000-01124

Project cost:3312359 EURO

Project Funding:2629067 EURO

Programme Acronym: FP5-LIFE QUALITY

Programme type:Fifth Framework Programme

Subprogramme Area:Key action Sustainable Agriculture, Fisheries and Forestry

Contract type:Cost-sharing contracts

URL:

Subject index:Agriculture, Economic Aspects, Life Sciences, Resources of the Sea, Fisheries, Environmental Protection
 

Results for this Project

Analysis of rural development impact of case-study organic marketing initiatives  19/11/2009 
Future development of organic market in Europe - Delphi results  01/08/2006 
Future development of organic market in Europe - Scenario analysis results  01/08/2006 
Market intelligence on attitudes, behaviour and potential future responses of consumers of organic products  01/08/2006 
Organic market dimensions in Europe  05/10/2009 
Practical marketing guide for organic producer groups  01/08/2006 
Survey of scale and scope of organic marketing initiatives in Europe  01/08/2006 

Other participants

Organization name:INSTITUT NATIONAL DE LA RECHERCHE AGRONOMIQUE
Administrative contact Address
Name:Alain BRELURUT (Mr.) CENTRE DE RECHERCHE DE NANTES
UNITÉ DE RECHERCHE SUR L'ECONOMIE DES QUALIFICATIONS AGRO-ALIMENTAIRES - UREQUA
Avenue René Laennec 8
72000
LE MANS
FRANCE

Region:OUEST PAYS DE LA LOIRE Sarthe
Tel:+33-24-0675150
Fax:+33-24-0675005
E-mail:Contact
URL: Organization Type:Research,Other
 
Organization name:UNIVERSITY OF KASSEL
Administrative contact Address
Name:Hans GAEDEKE (Dr) FACULTY OF AGRICULTURE
Nordbahnhofstr. 1a
37213
WITZENHAUSEN
DEUTSCHLAND

Region:HESSEN KASSEL Werra-Meißner-Kreis
Tel:
Fax:
E-mail:
URL: Organization Type:Education
 
Organization name:TECHNICAL UNIVERSITY OF DENMARK
Administrative contact Address
Name:Anne Grethe HOLMSGAARD (Dr.) DEPARTMENT OF TECHNOLOGY AND SOCIAL SCIENCES
Technical University of Denmark, Building 322
2800
LYNGBY
DANMARK

Region:DANMARK Danmark København og Frederiksberg Kommuner
Tel:+45-45251002
Fax:+45-45934028
E-mail:Contact
URL: Organization Type:Education
 
Organization name:UNIVERSITA POLITECNICA DELLE MARCHE
Administrative contact Address
Name:Marco PACETTI (Professor) DEPARTMENT OF AGRICULTURAL AND ENVIRONMENTAL BIOTECHNOLOGY
Via Delle Brecce Bianche
60131
ANCONA
ITALIA

Region:CENTRO (I) MARCHE Ancona
Tel:+39-07-12201
Fax:
E-mail:Contact
URL: Organization Type:Education
 
Organization name:RESEARCH INSTITUTE OF ORGANIC AGRICULTURE
Administrative contact Address
Name:Urs NIGGLI (Dr) Ackerstrasse
5070
FRICK
SCHWEIZ/SUISSE/SVIZZERA

Region:ZENTRALSCHWEIZ Schwyz
Tel:+41-628657272
Fax:+41-628657273
E-mail:Contact
URL: Organization Type:Research,Other
 
Organization name:INSTITUT FUER HOCHGEBIRGSFORSCHUNG UND ALPENLAENDISCHE LAND UND FORSTWIRTSCHAFT
Administrative contact Address
Name:Gernot PATZELT (Prof. Dr.) Technikerstrasse 13
6020
INNSBRUCK
ÖSTERREICH

Region:WESTÖSTERREICH TIROL Innsbruck
Tel:+43-51-2507239
Fax:+43-51-25072806
E-mail:Contact
URL: Organization Type:Research
 
Organization name:UNIVERSITY OF APPLIED SCIENCES, HAMBURG
Administrative contact Address
Name:Hans-Gerhard HUSUNG (Dr.) Winterhuder Weg, 29

HAMBURG
DEUTSCHLAND

Region:HAMBURG
Tel:+49-40-428633657
Fax:+49-40-428633905
E-mail:Contact
URL: Organization Type:Research,Education
 
Organization name:INSTITUT FUER HANDEL UND MARKETING
Administrative contact Address
Name:Hans MÜHLBACHER (Prof. Dr.) Universitaetsstr. 15
6020
INNSBRUCK
ÖSTERREICH

Region:WESTÖSTERREICH TIROL Innsbruck
Tel:+43-51-25077202
Fax:+43-51-25072842
E-mail:Contact
URL: Organization Type:Research
 

Record control number:54719




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