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Consumer decision-making on organic products
Start date:2003-01-01
End date:2005-12-31
Project Acronym:CONDOR
Project status:Completed
Coordinator
| Organization name:UNIVERSITY OF SURREY | |
| Administrative contact | Address |
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Name:Atal |
SCHOOL OF HUMAN SCIENCES GUILDFORD UNITED KINGDOM Region:SOUTH EAST (UK) SURREY, EAST-WEST SUSSEX Surrey |
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| URL:http://www.surrey.ac.uk | Organization Type:Education,Other |
Description
Objective:
The market for organically produced foods remains relatively small . If it is to increase then their needs to be a systematic and scientific examination of the consumer decision-making processes involved in the choice between organic and non-groaning foods. This project brings together a multidisciplinary team to examine this topic . It combines the development of methods for the segmentation of consumers based upon values and the elicitation of affective associations and moral concerns . It involves the development of a theoretically based consumer decision-making model and the testing of this model in several EU member states and in identified consumer segments. It will provide information of the role-played by values and by affective associations and moral concerns in making making on organic foods and provide novel insights into the marketing of organic foods in the future.
Achievements:
General information:
Project Details
Start date:2003-01-01
End date:2005-12-31
Duration:36 months
Project Reference:QLK1-CT-2002-02446
Project cost:1881161 EURO
Project Funding:1720074 EURO
Programme Acronym:
FP5-LIFE QUALITY
Programme type:Fifth Framework Programme
Subprogramme Area:Key action Food, Nutrition and Health
Contract type:Cost-sharing contracts
URL:
Subject index:Economic Aspects, Agriculture, Industrial Manufacture, Life Sciences, Medicine, Health, Safety, Food
Other participants
| Organization name:TECHNICAL RESEARCH CENTRE OF FINLAND | |
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Name:Juha |
BIOTECHNOLOGY P.O. Box 1606 Tietotie 2 02044 ESPOO SUOMI/FINLAND Region:MANNER-SUOMI UUSIMAA |
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| URL: | Organization Type:Research,Other |
| Organization name:AGRICULTURAL UNIVERSITY OF ATHENS | |
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Name:Sotirios |
DEPARTMENT OF AGRICULTURAL ECONOMICS AND RURAL DEVELOPMENT Iera Odos 75 11855 ATHENS HELLAS Region:ATTIKI |
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| URL: | Organization Type:Research,Education,Other |
| Organization name:Federal Research Centre for Nutrition | |
| Administrative contact | Address |
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Name:Bernhard |
Haid-und-Neustr.9 76131 Karlsruhe DEUTSCHLAND Region:BADEN-WÜRTTEMBERG STUTTGART Stuttgart, Stadtkreis |
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| URL:http://www.bfe.uni-karlsruhe.de/Informationeng.htm | Organization Type:Research,Other |
| Organization name:THE AARHUS SCHOOL OF BUSINESS | |
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Name:Jan Beyer |
FUGLESANGS ALLE 4 8210 AARHUS V DANMARK Region:DANMARK Danmark Århus amt |
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| URL: | Organization Type:Education,Other |
| Organization name:UNIVERSIDAD DE MURCIA | |
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Name:Santiago |
Avda. Teniente Flamesta 5 30003 MURCIA ESPAÑA Region:SUR REGIÓN DE MURCIA |
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| URL: | Organization Type:Education |
| Organization name:NATIONAL INSTITUTE OF RESEARCH FOR FOOD AND NUTRITION | |
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Name:Ferdinando |
Via Ardeatina 546 00178 ROMA ITALIA Region:LAZIO Roma |
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| URL:http://www.inran.it | Organization Type:Research,Other |
| Organization name:UPPSALA UNIVERSITY | |
| Administrative contact | Address |
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Name:Marianne |
P.O. Box 256 Sankt Olofsgatan 10 B 75105 UPPSALA SVERIGE Region:SVERIGE ÖSTRA MELLANSVERIGE Uppsala län |
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| URL: | Organization Type:Education |
Record control number:67572