Descripción del proyecto
Canales de televisión con contenido en directo, bajo demanda para todos los clubes deportivos
Las grandes federaciones deportivas copan la financiación patrocinada y en los medios de comunicación. Esto fomenta la exclusión de los eventos deportivos menores, que representan el 95 % de las competiciones deportivas europeas. El proyecto TiiVii, financiado con fondos europeos, propone una plataforma de televisión profesional totalmente automatizada que permite a cualquier liga, federación o club deportivo crear sus canales de televisión modulables, con contenido en directo y bajo demanda, y por solo un 10 % del coste de un evento deportivo tradicionalmente televisada. El proyecto avanzará en esta solución a través de una pila de inteligencia artificial triple que simula un equipo de producción humano que opera estructuras pluricámara, admite cámaras 8K e implementa la interoperabilidad de la red 5G, lo que permitirá el intercambio inmediato de datos entre instalaciones deportivas, distribuidores de medios de comunicación y consumidores.
Objetivo
We developed TiiVii, a fully-automated, professional TV production platform, to help any sports club, league or federation to create their own scalable TV channels with live and on-demand content. At only 10% the cost of a traditionally-televised event, sport organizations will persuasively engage fans and commercial sponsors through interactive sport content. Our solution will create a new value chain that makes TV production available and affordable for non-premium sport segments, and their emerging content distributors - challenger telecom operators and publicly-financed local media broadcasters. Commercial TV sports production can cost up to €100K a game and 95% of European sports club competitions are never seen in a format accessible to their fans. Premium sports dominate all sponsor funding and media attention. The minority federations forfeit their digital media rights to more powerful parties to get any media exposure. Despite widely-connected mobile devices, sport fans have no access their favourite sports live. So far, the market has been applying single-stack artificial intelligence (AI) and ‘stitching’ of multiple camera video inputs. Niche sport codes are promoted with new video content but at no point does it satisfy the high-quality benchmark of professional TV production. The stitched stream with cropped sequences does not show 100% of what actually happens in the game. The result is a non-interactive, non-immersive stream that excludes the emerging technologies designed to support virtual reality and 3D experiences. We will progress TiiVii to a fully-automated production platform through a triple-AI-stack simulating a human production crew operating multi-camera rigs. We will build support for 8K cameras and implement 5G network interoperability to support instantaneous data exchange between sport venues, media distributors and content consumers. We will conduct B2B and B2C trials to validate TiiVii’s technology and business model.
Ámbito científico
- natural sciencescomputer and information sciencesartificial intelligence
- engineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensorsoptical sensors
- social scienceseconomics and businessbusiness and managementbusiness models
- natural sciencescomputer and information sciencesdata sciencedata exchange
- natural sciencescomputer and information sciencessoftwaresoftware applicationsvirtual reality
Programa(s)
Convocatoria de propuestas
Consulte otros proyectos de esta convocatoriaConvocatoria de subcontratación
H2020-EIC-SMEInst-2018-2020-3
Régimen de financiación
SME-2 - SME instrument phase 2Coordinador
15008 Coruna
España
Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención.