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Engaging European Start-ups and Young SMEs for Action for Sustainable Energy

Objective

START2ACT aims to reduce residential energy consumption in the EU via changing the behaviour of consumers in their everyday lives by approaching them at their workplace. With a focus on European start-ups and young SMEs, the project aims at triggering action by young entrepreneurs and their emerging enterprises as well as by the owners and staff of young SMEs to introduce energy efficiency measures within their daily routines.

Even though each start-up and SME consumes relatively small energy amounts, the collective environmental impact of 20 million SMEs in the EU is massive, contributing to 64% of environmental impact. Active engagement of start-ups and young SMEs is essential in order to reach the 20-20-20 EU goals and there is market potential for almost all enterprises to cost effectively reduce their energy consumption. START2ACT will unleash the potential of energy savings at European start-ups and young SMEs via a set of innovative educational and capacity building measures.

A key area of intervention to increase energy efficiency through behavioural change is office equipment, the fastest growing energy user in the business world, consuming 15% of the total electricity used in offices, which is expected to rise to 30% by 2020. START2ACT aims to trigger the use and uptake of the many available tools and solutions offering a great potential for energy and money savings, yet not adequately used due to lack of understanding of how to use them in practice and due to insufficient engagement of people towards changing behaviour in everyday life. START2ACT aims also to trigger sustainable procurement of office equipment, including the selection and furnishings of premises (HVAC, lighting, etc.), and goods and services. In so doing, START2ACT will sow the seeds of a sustainable energy culture in start-ups and young SMEs.

Field of science

  • /social sciences/economics and business/economics/sustainable economy
  • /engineering and technology/environmental engineering/energy and fuels/renewable energy
  • /engineering and technology/environmental engineering/waste management/energy efficiency

Call for proposal

H2020-EE-2015-3-MarketUptake
See other projects for this call

Funding Scheme

CSA - Coordination and support action

Coordinator

EUROPA MEDIA SZOLGALTATO NON PROFITKOZHASZNU KFT
Address
Zahony Utca 7
1031 Budapest
Hungary
Activity type
Other
EU contribution
€ 65 062,50

Participants (10)

GEONARDO ENVIRONMENTAL TECHNOLOGIESLTD
Hungary
EU contribution
€ 199 375
Address
Zahony U 7
1031 Budapest
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
THE CARBON TRUST
United Kingdom
EU contribution
€ 249 000
Address
Dorset House 27/45 Stamford Street
SE1 9NT London
Activity type
Other
STICHTING CENTERDATA
Netherlands
EU contribution
€ 166 062,50
Address
Warandelaan 2
5037 AB Tilburg
Activity type
Research Organisations
ENVIROS SRO
Czechia
EU contribution
€ 115 062,50
Address
Dykova 53/10
101 00 Praha 10
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
ENERGETSKI INSTITUT HRVOJE POZAR
Croatia
EU contribution
€ 92 287,50
Address
Savska Cesta 163
10000 Zagreb
Activity type
Research Organisations
SOFIA ENERGY AGENCY ASSOCIATION
Bulgaria
EU contribution
€ 105 187,50
Address
Tsar Ivan Asen Ii Str 65 Fl 1 Sredets District
1124 Sofia
Activity type
Research Organisations
SLOVENSKA INOVACNA A ENERGETICKA AGENTURA
Slovakia
EU contribution
€ 92 931,25
Address
Bajkalska 27
827 99 Bratislava
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
CENTRUL PENTRU PROMOVAREA ENERGIEI CURATE SI EFICIENTA IN ROMANIA ENERO ASOCIATIEI
Romania
EU contribution
€ 121 875
Address
Str Feroviarilor 51 Et 3 Ap 13 Sector 1
032092 Bucuresti
Activity type
Research Organisations
KRAJOWA AGENCJA POSZANOWANIA ENERGII SPOLKA AKCYJNA
Poland
EU contribution
€ 87 950
Address
Al. Jerozolimskie 65/79
00 697 Warszawa
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
STARTUPS.BE
Belgium
EU contribution
€ 152 750
Address
Kantersteen 10-12
1000 Brussel
Activity type
Other