Periodic Reporting for period 2 - CROSSCULT (CrossCult: Empowering reuse of digital cultural heritage in context-aware crosscuts of European history)
Reporting period: 2017-03-01 to 2019-02-28
1) Humanities objective: Develop pilot experiences gaining insight into the question: “How the same facts may be interpreted differently from different social realities and by individuals with different cognitive/emotional profiles (meta-history)”?
2) Innovation objectives: i) Create a semantic knowledge base that interrelates an unrestricted set of digital cultural heritage resources and venues across different repositories, on the grounds of common properties or crosscutting, transversal concepts, ii) Assess the impact of state-of-the-art technologies of geolocalization, micro-augmentations of reality, social networking, content adaptation and personalization in mobile edutainment apps for smart cities and smart venues and iii) Automate the generation of narratives and the composition of digital cultural heritage resources to deliver meaningful interactive experiences to individuals and groups, taking into account their cognitive/emotional profiles, as well as temporal, spatial and miscellaneous features of context.
3) Exploitation objective: Design business models and plans for the exploitation of the project resulting in collaboration with a new network of researchers, scholars, ICT professionals and specialists of digital heritage.
The project has produced 10 assets with high market potential, for which we have established business and revenues models. A dual licensing is adopted, where open licenses allow free use to ensure the research community can benefit from the project outcomes, and special licenses allow commercial exploitation. In the continuity of the project, each partner either exploits directly a part of the outcomes or builds on the contacts and business opportunities made during the project to build new experiments, projects or services. Moreover, we have designed a legal framework, centered on a non-for-profit organization, to manage the assets created during CrossCult in the future and ensure the sustainability of the project.
Projects outcomes have been communicated through its website (40.422 visits), social media (327 followers on Facebook, 90 members in LinkedIn group, on average 6.6K impressions on Twitter), conferences and journals (around 50 scientific publications) , living lab activities and events organized by partners (35). Today, 16 business opportunities are identified, completed by 30 prospects all over Europe and potentially Africa and America.
During the first year of the project, building blocks have been designed and implemented: scenarios and requirements for the pilots; evaluation framework to assess user experience towards reflection and history re-interpretation; ontological models to describe cultural heritage sites, artifacts, content and knowledge; a preliminary version of the CrossCult service platform (CC Platform) and its components, supported by a professional development environment; a communication and dissemination plan including a Living Lab (LL) framework and a preliminary business study. During the last two years, we have fully developed and documented the CrossCult platform, its services, its knowledge base and its four application ecosystems demonstrators, implemented the four pilots and conducted user studies on reflection and reinterpretation supported by IT technologies, built awareness of the project through scientific dissemination, communication and living lab activities involving meeting and working with external stakeholders, and defined concrete business plans for the future.
The CrossCult platform combines state-of-the-art technologies and produces new added-value services and apps for cultural heritage sites and stakeholders. The platform is generalizable and extendable by design and can accommodate a wide range of apps and user groups. This is the first platform in the Cultural Heritage realm able to cohesively gather and manage such rich information about users and, thereupon, enable many different types of recommendations, driven by preferences, personality traits, context features, etc. In terms of impact, the platform as a whole has the potential to become a reference for future research in personalised, adaptive and context-aware applications in the realm of cultural heritage. Furthermore, the aids offered to create new applications provide a very cost-effective solution for venues and cities of all sizes –especially, small and medium-sized ones– to make the most of their digital cultural heritage resources.
Last, the CrossCult Knowledge Base constitutes a valuable extension for the CIDOC-CRM standard, providing in particular an innovative semantic modeling of the Reflective Topic concept, supported by a set of complementary semantics for defining related media resources and narratives. The structural elements of the definition promote a modular and, when required, a recursive arrangement of topics, capable of supporting automated generation of narratives.