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Bioeconomy Awareness and Discourse Project

Objective

The Bioeconomy Awareness and Discourse Project (BioCannDo) will raise awareness and acceptance of the broad public towards the bioeconomy and bio-based products through a strategic, stakeholder-driven information campaign and education.

Convincing people that the bio-based economy offers something desirable, with new products, functionalities and applications for their daily life, that provide answers to societal concerns (e.g. climate change), requires neutral and science-based information. BioCannDo will present such information in a way that is easy to understand for the broader public. It will provide various means for feedback, interaction and encourges engagement in a discourse on common questions and concerns.

Collaborating with bio-based stakeholder networks and communities at EU, regional and national level, BioCannDo will provide information, educational materials and key communication messages through such channels as a community of related projects and educational partners and an Inhub which combines different means of online communication (i.e. social media, blogs, videos, journalistic articles).

BioCannDo will build on the legacy of previous projects (i.e. by using their networks, or social media accounts), existing material developed by them and be active in collecting, connecting, aggregating and reformulating content from different actors and resources. It will generate new content addressing the most urgent gaps in information and education. Such dual approach will help to maximise synergies and increase impact of both existing and new material.

The developed content and key communication messages will be assessed and tested by stakeholders and target users through focus groups and a market survey. Findings will be used in feedback loops to adapt the content and messages.

Call for proposal

H2020-BBI-PPP-2015-2-1
See other projects for this call

Coordinator

FACHAGENTUR NACHWACHSENDE ROHSTOFFE EV
Address
Hofplatz 1
18276 Gulzow
Germany
Activity type
Other
EU contribution
€ 288 320

Participants (4)

B.T.G. BIOMASS TECHNOLOGY GROUP BV
Netherlands
EU contribution
€ 191 562,50
Address
Josink Esweg 34
7545 PN Enschede
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
PROSPEX BVBA
Belgium
EU contribution
€ 195 587,50
Address
Vlugestal 6
3140 Keerbergen
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
STICHTING AVANS
Netherlands
EU contribution
€ 132 375
Address
Professor Cobbenhagenlaan 13
5037 DA Tilburg
Activity type
Higher or Secondary Education Establishments
YOURIS.COM
Belgium
EU contribution
€ 190 500
Address
Dreve Du Pressoir 38
1190 Brussels
Activity type
Other