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Science in the City

Periodic Reporting for period 2 - SitC (Science in the City)

Reporting period: 2017-02-01 to 2017-11-30

Objectives
o Encourage public engagement within RRI framework;
o Encourage educators to allow reflection and experimentation;
o Increase visibility of researchers and research;
o Highlight how research improves lives;
o Show science is a creative profession for both genders;
o Help scientists engage with citizens, the media and politicians/policy makers.
o Encourage collaboration between scientists and artists to enhance creativity.

the project reached its objectives and proved to be successful
WP1
Implementation of the activities as planned in the Annex I B to the Grant Agreement:
o Science booths in the streets;
o Interactive and fun experiments;
o Workshops and demos;
o Health screenings;
o Performances;
o Art installations linked to science;
o EU corner;
o Active involvement of over 80 researchers, amongst which:
o 3 having benefitted from Marie Curie schemes;
o 30 having benefitted from another EU support (FP7);
o Over 24.000 visitors having taken part in the activities offered.


WP 2
Implementation of the activities as planned in the Annex I B to the Grant Agreement:
o Science booths in the streets;
o Interactive and fun experiments;
o Workshops and demos;
o Health screenings;
o Performances;
o Art installations linked to science;
o EU corner;
o Active involvement of over 80 researchers, amongst which:
o 3 having benefited from Marie Curie schemes;
o 30 having benefited from another EU support (FP7);
o Over 24.000 visitors having taken part in the activities offered.

2017
WP1
Implementation of the activities as planned in the Annex I B to the Grant Agreement:
Conception, production and display of promotional material: fliers, maps, description of the activities planned displayed to each Maltese household;
o Publication of press releases (9) showcasing science and research behind the activities being held on the Night, resulting in 98 press clippings;
o Publication of articles, interviews, announcements in national written press, notably The Times of Malta, the Allied Newspapers publications, Pink magazine, The TECH Sunday, and Escape distributed with the Sunday Times of Malta;
o Airing of promotional spots, interviews, annoucements through radio and TV stations: namely ONE Radio, Radju Malta, and RTK Radio , TVM, ONE and Net TV, inclduing an ad by Studio 7 on the National TV station TVM;
o Mailing to catering establishments inviting the owners to keep their restaurants, bars and cafes open for business on the night by the Valletta Local Council;
o Mailing through the Department of Information to all government employees, (around 30.000) and the MEUSAC database (about 25.000) and by the university to all staff, alumni and students (about 30.000 persons);
o Revamping, upgrading and constant updating of the project website www.scienceinthecity.org.mt;
o Between 300 and 600 users a day during the week prior to the event, average of 70 % new users;
o About 10.000 page views and 1.439 users (of which 77 % new) on the day of the events;
o Revamping and constant updating of social networks profiles (Facebook);
o Up to 19.000 unique users (3 days prior to the event) with over 57.000 users;
o Up to 200.000 impressions on posts (over 2.000 people liking the page), total of 12.000 likes;
o Posting of advertisement on Facebook;
o Several hundred thousand people made aware of the European Researchers' Night and is objectives.

WP 2
Offer of the activities as described in the Annex I Part B to the Grant Agreement, namely:
o 21 activities in the capital city;
o Science-inspired art installations, performances, such as dance, puppet shows, stand-up comedy and theatre, both indoors and in the streets. STEAM activities included, experiments, demos, workshops, games, quizzes, simulators, talks and debates, jazz concert with coloured light explaining brain research and a light installation;
o 80 participating organisations;
o All activities at walking distance from each other;
o Active involvement of 80 researchers, of which:
o 2 having benefitted from MSC actions;
o 30 having benefitted from other FP7 and Horizon 2020;
o Attendance of about 28.000 visitors having taken part in the activities offered
Increased awareness about need for research funding.
RIDT, University’s Research Trust's remit is to raise funds for research. This year we raised awareness about the importance and funds for ALS.
Improvement in public recognition of researchers, measured through questionnaires.
Improvement of young scientists' communication skills. Over 100 science students attended workshops. They were made aware of the relevance of dialogue with the public and readier for a career involving responsible research and innovation.
Increased scientific careers' popularity. By drawing the attention on science-related stories in the media, via educational performances and games about researcher.
The various activities addressing children were meant to appeal to families, to help the parents realise the importance of these careers and science in everyday life.
The science-inspired works were re-exhibited in a specific science area during Notte Bianca (a national cultural initiative reaching 70.000 people).

2017
o Collection, analysis and processing of 257 feedbacks;
o Main conclusions:
○ Typology of visitors: 52 % female and 38 % male, increased number of young participants, 34 % newcomers (first time at the events against 42 % in 2016);
○ Overall positive feedback on the events themselves (activities, contacts with researchers, concrete organisation, venues and location, scheduling…) (88 % responders);
○ Increased interest expressed for science (from 76,5 % in 2016 to 83 % in 2017))
○ Intention of 72% responders to investigate science further after the festival (significant increase from 59%);
○ Reasons for attending : entertainment or fun day out (64%) or family time (18%);
○ 69% of visitors felt all the stands greeted them and 83% felt that all researchers were enthusiastic;
○ General appreciation of researchers' performances: no use of jargon (60 %);
○ 48 % having engaged conversation with researchers.
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