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Mobility Urban Values

Objective

"MUV (Mobility Urban Values) levers behaviour change in local communities in an entirely novel approach to reducing urban traffic. Rather than focus on infrastructure, it raises citizen awareness on the quality of the urban environment to promote a shift towards more sustainable and healthy mobility choices. MUV solutions are co-created and validated with learning communities in six diverse urban neighbourhoods – Buitenveldert in Amsterdam (NL), Sant Andreu in Barcelona (ES), Muide/Meulested in the harbour of Ghent (BE), the historic district of Fundao (PT), Jätkäsaari in Helsinki (FI) and the ""Centro Storico"" of Palermo (IT) – and extended to additional communities through open calls to join the network and adopt the MUV approach.
MUV's technological ecosystem integrates three components: a mobile and wearable app, a distributed network of environmental monitoring stations (co-designed with local maker communities) and a scalable cloud platform to collect, aggregate and analyse data. The massive amount of data collected throughout MUV communities feeds local planning and policy-making processes to develop frugal and effective urban mobility solutions. Creativity and artistic design maximize local impact and the diffusion of project results beyond the communities directly involved.
MUV’s ground-breaking approach thus achieves sustainable mobility through a blend of methods: co-creation, awareness raising, gamification, reward systems, new forms of communication, artistic design, ICT and data science, additive manufacturing, and open governance. Rather than embark in investments with long and uncertain paybacks, MUV empowers communities to better translate citizen needs into new solutions, engaging end-users throughout the process to prevent the risk of low take-up. Real impact is measured with an evidence-based approach to maximize economic viability and Social Return On Investment (SROI) and drive replicability and the scaling up and out of MUV solutions."

Call for proposal

H2020-MG-2016-Two-Stages
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Coordinator

PALERMO URBAN SOLUTIONS HUB
Address
Piazza Sant'anna 3
90133 Palermo
Italy
Activity type
Other
EU contribution
€ 665 450

Participants (13)

FONDAZIONE LINKS - LEADING INNOVATION & KNOWLEDGE FOR SOCIETY
Italy
EU contribution
€ 596 537,50
Address
Via Pier Carlo Boggio 61
10138 Torino
Activity type
Research Organisations
BAG! CONSULTING, LDA
Portugal
EU contribution
€ 300 100
Address
Av General Humberto Delgado 80, 3B
6000 081 Castelo Branco
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
LUCA SCHOOL OF ARTS
Belgium
EU contribution
€ 307 250
Address
Paleizenstraat 70
1030 Brussel
Activity type
Higher or Secondary Education Establishments
FUNDACIO PRIVADA I2CAT, INTERNET I INNOVACIO DIGITAL A CATALUNYA
Spain
EU contribution
€ 423 975
Address
Calle Gran Capita 2-4, Edifici Nexus I
08034 Barcelona
Activity type
Research Organisations
FORUM VIRIUM HELSINKI OY
Finland
EU contribution
€ 361 875
Address
Unioninkatu 24
00130 Helsinki
Activity type
Other
MUNICIPIO DO FUNDAO
Portugal
EU contribution
€ 93 687,50
Address
Praca Do Municipio
6230 338 Fundao
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
AALBORG UNIVERSITET
Denmark
EU contribution
€ 238 200
Address
Fredrik Bajers Vej 7K
9220 Aalborg
Activity type
Higher or Secondary Education Establishments
COMUNE DI PALERMO
Italy
EU contribution
€ 48 750
Address
Palazzo Delle Aquile Piazza Pretoria
90133 Palermo
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
STICHTING WAAG SOCIETY
Netherlands
EU contribution
€ 422 000
Address
Nieuwmarkt 4
1012 CR Amsterdam
Activity type
Research Organisations
INSTITUT MUNICIPAL D'INFORMATICA DE BARCELONA
Spain
EU contribution
€ 98 725
Address
Avenida Diagonal 220/2
08018 Barcelona
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
STAD GENT
Belgium
EU contribution
€ 118 350
Address
Botermarkt 1
9000 Gent
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)
LUXEMBOURG INSTITUTE OF SCIENCE AND TECHNOLOGY
Luxembourg
EU contribution
€ 230 150
Address
5 Avenue Des Hauts Fourneaux
4362 Esch Sur Alzette
Activity type
Research Organisations
GEMEENTE AMSTERDAM
Netherlands
EU contribution
€ 87 575
Address
Amstel 1
1011 PN Amsterdam
Activity type
Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments)