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Immersive Accessibility

Objective

Advances in technology have led to the availability of consumer Head Mounted Displays and the availability of 360° cameras for capturing immersive content. This has enabled broadcasters to explore new experiences, where narrative and content can be delivered with a heightened sense of presence and engagement, regardless of whether the user is fully immersed, using multiple screens, or via traditional television. Exploitation of these technologies is still in its infancy and innovators are producing ground-breaking content for early adopters. With any new technology it is essential to consider accessibility especially in Europe, where e-inclusion is a priority of the EC and the Single Digital Market. Doing so ensures that the narrative is coherent across languages, ages and abilities, and ensures compliance with regulatory guidelines.

The goal of Immersive Accessibility (ImAc) is to explore how accessibility services can be integrated with immersive media. It is not acceptable that accessibility is regarded as an afterthought: rather it should be considered throughout the design, production and delivery process. ImAc will explore new deployment methods for these services (Subtitles, Audio Description, Audio Subtitling, Sign Language) in immersive environments. We will move away from the constraints of the current technology, into a Hyper-Personalized environment where the consumer can fully customize the experience to meet his personal needs. For example, it may be more appropriate for subtitles to be read out-loud or the Audio Description presented as text. The key action in ImAc will be to ensure immersive experiences are inclusive across different languages, addressing the needs of those with hearing and low vision problems, learning difficulties and the aged. We also foresee these services consumed by a wider audience, for personal convenience, learning language and language therapy - accessible content can add significant value to these related areas.
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Coordinator

FUNDACIO PRIVADA I2CAT, INTERNET I INNOVACIO DIGITAL A CATALUNYA

Address

Calle Gran Capita 2-4, Edifici Nexus I
08034 Barcelona

Spain

Activity type

Research Organisations

EU Contribution

€ 469 937,50

Participants (8)

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RUNDFUNK BERLIN-BRANDENBURG

Germany

EU Contribution

€ 399 875

THE UNIVERSITY OF SALFORD

United Kingdom

EU Contribution

€ 205 452,50

CORPORACIO CATALANA DE MITJANS AUDIOVISUALS SA

Spain

EU Contribution

€ 241 062,50

MOTION SPELL

France

EU Contribution

€ 136 937,50

UNIVERSITAT AUTONOMA DE BARCELONA

Spain

EU Contribution

€ 329 500

ANGLATECNIC SL

Spain

EU Contribution

€ 225 837,50

INSTITUT FUR RUNDFUNKTECHNIK GMBH

Germany

EU Contribution

€ 503 750

ROYAL NATIONAL INSTITUTE OF THE BLIND

United Kingdom

EU Contribution

€ 169 875

Project information

Grant agreement ID: 761974

Status

Ongoing project

  • Start date

    1 October 2017

  • End date

    31 March 2020

Funded under:

H2020-EU.2.1.1.

  • Overall budget:

    € 2 941 015

  • EU contribution

    € 2 682 227,50

Coordinated by:

FUNDACIO PRIVADA I2CAT, INTERNET I INNOVACIO DIGITAL A CATALUNYA

Spain