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Repurposing and enriching images for immersive storytelling through smart digital tools

Objective

The amount of digital content available to creative industries is growing exponentially, driven by the ubiquitous use of smartphones and the proliferation of social media: (1) there is a tremendous increase in the amount of photographic content (more than 1.8 billion photos are uploaded to social media platforms each day); (2) the ongoing transformation of factual, entertainment and social media publishers and platforms from textual and photo-centric format to video-driven format (more than 400 hours of video are being uploaded to YouTube each minute); (3) the increasing impact of 3D and virtual reality for providing immersive storytelling experiences, offering new ways of audience engagement and monetization for content creators in the upcoming years.
Acknowledging the above, the following critical questions become imminent in both content production and dissemination contexts: how to repurpose this massive amount of content; what kind of innovative tools are most suitable for this process; and finally how these tools can offer new forms of monetization possibilities for creative industries' professionals.
FotoInMotion, sets to solve these critical questions and provide an innovative solution to the repurposing of content by offering automated tools for innovative contextual data extraction, object recognition, creative transformation, editing and text animation as well as state of the art 3D conversion options that allow content creators to transform their photos into highly engaging spatial and three dimensional video experiences.
FotoInMotion will focus on three major creative industries sectors: photojournalism to develop interactive photo driven stories; fashion, by opening up new forms of marketing, product placement and event coverage; and festivals, by enabling PR and publicity managers to communicate the festival experiences and engage audiences through immersive communication and repurposing festival archives.

Call for proposal

H2020-ICT-2016-2017

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Sub call

H2020-ICT-2017-1

Coordinator

NETCOMPANY - INTRASOFT
Net EU contribution
€ 162 500,00
Address
Place Du Champ De Mars 5/10
1050 Bruxelles
Belgium

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Region
Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest Région de Bruxelles-Capitale/ Brussels Hoofdstedelijk Gewest Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00

Participants (9)

Third-party

Legal entity other than a subcontractor which is affiliated or legally linked to a participant. The entity carries out work under the conditions laid down in the Grant Agreement, supplies goods or provides services for the action, but did not sign the Grant Agreement. A third party abides by the rules applicable to its related participant under the Grant Agreement with regard to eligibility of costs and control of expenditure.

NETCOMPANY-INTRASOFT SA
Luxembourg
Net EU contribution
€ 270 000,00
Address
Rue Nicolas Bove 2b
1253 Luxembourg

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Region
Luxembourg Luxembourg Luxembourg
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00
ATHENS TECHNOLOGY CENTER ANONYMI VIOMICHANIKI EMPORIKI KAI TECHNIKI ETAIREIA EFARMOGON YPSILIS TECHNOLOGIAS
Greece
Net EU contribution
€ 405 000,00
Address
Rizareiou 10
15233 Athina

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Βόρειος Τομέας Αθηνών Aττική Αττική
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00
WORLDCRUNCH
France
Net EU contribution
€ 399 375,00
Address
8 Rue Du Cardinal Mercier
75009 Paris

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Ile-de-France Ile-de-France Paris
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00
NOOR FOUNDATION
Netherlands
Net EU contribution
€ 195 625,00
Address
Piet Heinkade 181 F Unit 301
1019HC Amsterdam

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Activity type
Other
Non-EU contribution
€ 0,00
MARNI GROUP SRL
Italy
Net EU contribution
€ 195 000,00
Address
Via Sismondi Gian Carlo 70b
20133 Milano

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Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00
MITTETULUNDUSUHING PIMEDATE OODE FILMIFESTIVAL
Estonia
Net EU contribution
€ 130 991,13
Address
Telliskivi 60a
10412 Tallinn

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Region
Eesti Eesti Põhja-Eesti
Activity type
Other
Non-EU contribution
€ 0,00
Third-party

Legal entity other than a subcontractor which is affiliated or legally linked to a participant. The entity carries out work under the conditions laid down in the Grant Agreement, supplies goods or provides services for the action, but did not sign the Grant Agreement. A third party abides by the rules applicable to its related participant under the Grant Agreement with regard to eligibility of costs and control of expenditure.

STORYTEK OU
Estonia
Net EU contribution
€ 90 422,62
Address
Telliskivi 60a
10412 Tallinn

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Region
Eesti Eesti Põhja-Eesti
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00
INESC TEC - INSTITUTO DE ENGENHARIADE SISTEMAS E COMPUTADORES, TECNOLOGIA E CIENCIA
Portugal
Net EU contribution
€ 382 500,00
Address
Rua Dr Roberto Frias Campus Da Feup
4200 465 Porto

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Region
Continente Norte Área Metropolitana do Porto
Activity type
Research Organisations
Non-EU contribution
€ 0,00
QDEPQ SYSTEMS BV
Netherlands
Net EU contribution
€ 316 875,00
Address
Mijnbouwstraat 120
2628 RX Delft

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
West-Nederland Zuid-Holland Delft en Westland
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Non-EU contribution
€ 0,00