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Open Innovation Digital Platform and Fablabs for Collaborative Design and Production of personalised/customised FMCG

Objective

DIY4U aims to develop and promote the adoption of collaborative production engineering approaches in the Fast Moving Consumer Goods (FMCG) sector. The concept is an extension of the format for paint customization at a DIY store where they can make any small quantity of any colour a customer requires. It focuses on particulate and liquid FMCG like detergents, cosmetics, food, etc. To limit the project’s scope, we will exemplify DIY4U with detergents and soaps as they are amongst the most complex FMGCs to formulate, represent 84.6 billion € market, and allow us to test DIY4U for both particulates and liquids. A key DIY4U differentiator vs. paint machines is the use of web-based portals to allow users to design their own products from home with a much broader range of performance attributes (than just colour) and then have these produced and delivered in a “designed for you” way. For example, DIY4U will enable a consumer to design and make a personal version of a washing powder with more stain power, or cosmetic (e.g. cream/foundation) that better matches an individual’s complexion. The lack of relevant digital infrastructure and efficient small-scale manufacturing facilities limits FMCG product personalisation/customisation.
DIY4U will address the blockers of product customisation and small-scale manufacturing by developing an Open Innovation (OI) digital B2B/B2C platform and small-scale automated manufacturing machines (fablabs) for collaborative design and production of personalised/customized FMCG.

Field of science

  • /social sciences/economics and business/business and management/commerce

Call for proposal

H2020-NMBP-FOF-2019
See other projects for this call

Funding Scheme

IA - Innovation action

Coordinator

SINTEF AS
Address
Strindvegen 4
7034 Trondheim
Norway
Activity type
Research Organisations
EU contribution
€ 1 720 660

Participants (12)

PROCTER & GAMBLE TECHNICAL CENTRES LIMITED
United Kingdom
EU contribution
€ 350 593,25
Address
The Heights
KT13 0XP Weybridge
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
CENTRE FOR PROCESS INNOVATION LIMITED LBG
United Kingdom
EU contribution
€ 1 176 170
Address
Wilton Centre Wilton
TS10 4RF Redcar Cleveland
Activity type
Research Organisations
Teknologian tutkimuskeskus VTT Oy
Finland
EU contribution
€ 321 840
Address
Vuorimiehentie 3
02150 Espoo
Activity type
Research Organisations
FUNDACION CENTRO TECNOLOGICO METALMECANICA Y DEL TRANSPORTE (CETEMET)
Spain
EU contribution
€ 205 946,25
Address
Avenida Primero De Mayo S/n
23700 Linares
Activity type
Research Organisations
IRIS TECHNOLOGY SOLUTIONS, SOCIEDAD LIMITADA
Spain
EU contribution
€ 414 750
Address
Calle Velazquez, No 94 Primera Planta
28006 Madrid
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
DIGITAL CATAPULT
United Kingdom
EU contribution
€ 301 321,25
Address
Level 9 101 Euston Road
NW1 2RA London
Activity type
Research Organisations
INDUSTRIES DU COMMERCE
France
EU contribution
€ 280 000
Address
40 Rue Eugene Jacquet
59700 Marcq En Baroeul
Activity type
Other
CODY AS
Norway
EU contribution
€ 370 125
Address
Rodmyrjordet 7
3735 Skien
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
RDIUP
France
EU contribution
€ 163 100
Address
2 Rue Louis Bleriot
78130 Les Mureaux
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
STELAR SECURITY TECHNOLOGY LAW RESEARCH UG (HAFTUNGSBESCHRANKT) GMBH
Germany
EU contribution
€ 146 050
Address
Versmannstr. 4 C/o Finhaven
20457 Hamburg
Activity type
Research Organisations
EFFECTIVE DECISIONS SRL
Romania
EU contribution
€ 392 437,50
Address
Str. Prof. Dr. Ioan Moga Nr.2a Ap.12
550077 Sibiu
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
DYNAMIC & SECURITY COMPUTATIONS SL
Spain
EU contribution
€ 143 281,25
Address
Calle Nuestra Senora De La Luz 21 Local Izq
28025 Madrid
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)