CORDIS
EU research results

CORDIS

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Social and innovative Platform On cultural Tourism and its potential towards deepening Europeanisation

Project information

Grant agreement ID: 870644

Status

Ongoing project

  • Start date

    1 January 2020

  • End date

    31 December 2022

Funded under:

H2020-EU.3.6.2.2.

H2020-EU.3.6.1.1.

H2020-EU.3.6.3.1.

H2020-EU.3.6.3.2.

  • Overall budget:

    € 3 000 000

  • EU contribution

    € 3 000 000

Coordinated by:

MENDELOVA UNIVERZITA V BRNE

Czechia

Objective

Cultural tourism is changing. The traditional forms still exist – museums, art galleries, landscapes, historical sites, festivals – but both cultural destinations and the tourists are under transformation. Many ‘cultural tourists’ see themselves neither as seeking culture nor as tourists; there is increasing evidence of people seeking to experience culture rather than merely observing it. That is: agri-tourism where visitors want to experience rural life; people wanting to visit the actual venues of TV crime thrillers; culture being explored by those using themed routes in winery regions or via pilgrimage. These trends provide opportunities to both revitalise poorer and rural areas through economic and social development while protecting local cultures and landscapes. The project brings an extension of existing policies and the promotion of new approaches. The project’s aim is to develop a new approach to understanding and addressing cultural tourism and to promote development of disadvantaged areas. Based on an Innovation Tool and digital technology the project identifies layers of data and capitalise on existing practice, explores emerging forms of cultural tourism, identifies opportunities and develop strategies allowing local people to gain local benefit from their precious cultural assets. The project uses case studies across 15 European regions, consolidates definitions of ‘cultural tourism’, engages academics and stakeholders in developing policy proposals in practice and posits means of generalising the lessons via an Innovation Tool to assist policy-makers at all levels as well as practitioners. Positive and negative aspects of cultural tourism exist; a balanced development path needs to be sought. The project will help to identify themes and areas where intervention at local, regional, national and European levels may assist in achieving successful developments, it will help in managing that balance and offering solutions.
Leaflet | Map data © OpenStreetMap contributors, Credit: EC-GISCO, © EuroGeographics for the administrative boundaries

Coordinator

MENDELOVA UNIVERZITA V BRNE

Address

Zemedelska 1/1665
613 00 Brno Sever

Czechia

Activity type

Higher or Secondary Education Establishments

EU Contribution

€ 399 564,03

Participants (14)

BAR ILAN UNIVERSITY

Israel

EU Contribution

€ 240 000

INSTITUTUL DE GEOGRAFIE

Romania

EU Contribution

€ 129 465,88

LEIBNIZ-INSTITUT FUR OKOLOGISCHE RAUMENTWICKLUNG EV

Germany

EU Contribution

€ 222 350

KOZGAZDASAG- ES REGIONALIS TUDOMANYI KUTATOKOZPONT

Hungary

EU Contribution

€ 212 307,34

STICHTING WAGENINGEN RESEARCH

Netherlands

EU Contribution

€ 247 463,75

TALLINN UNIVERSITY

Estonia

EU Contribution

€ 116 803,75

UNIVERSITAET GRAZ

Austria

EU Contribution

€ 209 202,50

THE UNIVERSITY COURT OF THE UNIVERSITY OF ABERDEEN

United Kingdom

EU Contribution

€ 275 040

PANEPISTIMIO AIGAIOU

Greece

EU Contribution

€ 174 456,25

UNIVERSITAT DE BARCELONA

Spain

EU Contribution

€ 144 308,13

UNIVERSITA DEGLI STUDI DI VERONA

Italy

EU Contribution

€ 210 915

UNIWERSYTET WROCLAWSKI

Poland

EU Contribution

€ 125 473,37

UNIVERZA V LJUBLJANI

Slovenia

EU Contribution

€ 180 248,75

UNIVERZITA KONSTANTINA FILOZOFA VNITRE

Slovakia

EU Contribution

€ 112 401,25

Project information

Grant agreement ID: 870644

Status

Ongoing project

  • Start date

    1 January 2020

  • End date

    31 December 2022

Funded under:

H2020-EU.3.6.2.2.

H2020-EU.3.6.1.1.

H2020-EU.3.6.3.1.

H2020-EU.3.6.3.2.

  • Overall budget:

    € 3 000 000

  • EU contribution

    € 3 000 000

Coordinated by:

MENDELOVA UNIVERZITA V BRNE

Czechia