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Personalised nutrition: An integrated analysis of opportunities and challenges

Objective

The present proposal sees the development of business and value creation models as central to the development of personalised nutrition and thus it is intended to engage in a series of interviews with key stakeholders, which will generate a number of scenarios to be considered by these stakeholders. Parallel to that we will run some focus groups with consumers and develop a tool to ascertain consumer attitudes to personalised nutrition in 8 EU countries (1,000 per country) representing a breadth of gastronomic traditions. Within these 8 countries, we will recruit 1,280 subjects and offer 3 levels of personalised nutrition: 1 Personalised dietary advice alone; 2: personalised dietary advice based on biochemical phenotypic data; 3: the latter to include genomic data. These will be compared with a control group, which will be offered non-personalised dietary advice. All of the data on dietary intake and all of the advice will be Internet delivered and will last 6 months. Within each of the 3 levels of personalised nutrition groups, half will receive their feedback at months 0, 3 and 6 while the other half will have continuous feedback on demand with intensive coaching. The overall outcome measurement will be changes in a healthy eating index. The data gathered in this study will feed into the development of algorithms to provide automated feedback for future services delivering personalised advice on food choice. We will bring together an international group of experts to develop best practice in the application of all aspects of nutrigenomic research to personalised nutrition. We will also scope out existing and future technologies, particularly those involving biofeedback, which will help the development of personalised nutrition. Finally we develop position papers on the ethical and legal aspects of personalised nutrition. Permeating all of this work will be a wide-ranging communications programme aimed at all stakeholders of relevance to personalised nutrition.
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Coordinator

UNIVERSITY COLLEGE DUBLIN, NATIONAL UNIVERSITY OF IRELAND, DUBLIN

Address

Belfield
4 Dublin

Ireland

Activity type

Higher or Secondary Education Establishments

EU Contribution

€ 1 204 185,03

Administrative Contact

Donal Doolan (Mr.)

Participants (27)

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UNIVERSITY OF ULSTER

United Kingdom

EU Contribution

€ 171 410,25

UNIVERSITEIT MAASTRICHT

Netherlands

EU Contribution

€ 460 510,87

UNIVERSITY OF NEWCASTLE UPON TYNE

United Kingdom

EU Contribution

€ 460 544

UNIVERSITETET I OSLO

Norway

EU Contribution

€ 180 423,48

UNIVERSIDAD DE NAVARRA

Spain

EU Contribution

€ 504 405,66

Giract SARL

Switzerland

EU Contribution

€ 60 560

LUNDS UNIVERSITET

Sweden

EU Contribution

€ 244 312

THE UNIVERSITY OF READING

United Kingdom

EU Contribution

€ 486 751,72

CREME SOFTWARE LTD

Ireland

EU Contribution

€ 310 431

EUROPEAN FOOD INFORMATION COUNCIL

Belgium

EU Contribution

€ 525 017,04

INSTYTUT ZYWNOSCI I ZYWIENIA

Poland

EU Contribution

€ 257 031,45

NEDERLANDSE ORGANISATIE VOOR TOEGEPAST NATUURWETENSCHAPPELIJK ONDERZOEK TNO

Netherlands

EU Contribution

€ 315 120

DSM Innovation Center B.V.

Netherlands

HAROKOPIO UNIVERSITY

Greece

EU Contribution

€ 377 779,59

WAGENINGEN UNIVERSITY

Netherlands

EU Contribution

€ 432 663

STICHTING WAGENINGEN RESEARCH

Netherlands

EU Contribution

€ 125 262

PHILIPS ELECTRONICS NEDERLAND B.V.

Netherlands

EU Contribution

€ 373 625

TECHNISCHE UNIVERSITAET MUENCHEN

Germany

EU Contribution

€ 600 730,16

Vereniging European Nutrigenomics Organisation

Netherlands

EU Contribution

€ 165 960

Keller and Heckman LLP

United States

EU Contribution

€ 96 600

PHILIPS ELECTRONICS UK LIMITED

United Kingdom

EU Contribution

€ 57 500

VITAS AS

Norway

EU Contribution

€ 320 596

HOGSKOLAN FOR LARANDE OCH KOMMUNIKATION I JONKOPING - HLK SCHOOL OF EDUCATION AND COMMUNICATION

Sweden

EU Contribution

€ 236 490

UNIVERSIDADE DO PORTO

Portugal

EU Contribution

€ 212 567

BIO-SENSE BVBA

Belgium

EU Contribution

€ 395 093

DSM Nutritional Products Ltd

Switzerland

EU Contribution

€ 223 269

UNIVERSITY OF BRADFORD

United Kingdom

EU Contribution

€ 138 677,75

Project information

Grant agreement ID: 265494

Status

Closed project

  • Start date

    1 April 2011

  • End date

    31 March 2015

Funded under:

FP7-KBBE

  • Overall budget:

    € 12 293 635,95

  • EU contribution

    € 8 937 515

Coordinated by:

UNIVERSITY COLLEGE DUBLIN, NATIONAL UNIVERSITY OF IRELAND, DUBLIN

Ireland

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