Community Research and Development Information Service - CORDIS

ESPLANADE project-business plan guide

The business plan guide is an on-line tool that allows the users to develop a business plan specific to their business and sartorial needs. It is targeted to the project manager in charge of defining a new project or strategy. It is envisioned that this project manager is the director of the firm but it can also be a commercial or technical business manager in charge of proposing a new development for the SME.

The model of business plan proposes a list of questions that the user will have to ask its Scenario Planning working group in order to define its strategy. Each section will be fully explained with reference to its applicability and relevance.

Thus, this document will help the working group identify the various issues it must think about:
- The identified success factors of the company;
- The choice of its strategy options;
- The formalisation of the strategy or project.

Additionally the business plan model will help the secretary of the Scenario Planning session to summarise the results of the session. It will also help him to define more precisely the project/strategy that has been defined or chosen during the Scenario Planning session.

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