Objective Business Opportunity:. Hydroponics is a closed-loop food production system in a controlled environment and grows without soil, also known as soilless growing. It is a sustainable solution for meeting growing demand of food consumption, reduces water waste (+70%) and contamination, increases crop production and enhances the community environmental-care feelings. Despite advantages, the process must be professionally controlled to avoid constant losses ending of users’ disappointment.Easyponic endeavours to scale-up a cost-effective, easy-to-use ICT based product that provides a solution to control the whole hydroponic process without having a professional knowledge of the methodology. Easyponic is based on a compacted hardware the “Nanny” that cares about the crops and automates the monitoring process by sending the user all the information and actions that should be taken though a mobile application, which engages the users through its gaming features.Easyponic targets Non-professional growers (B2C) & Small-medium greenhouse farmers (B2B) providing both with a cost-effective solution that engage the user and controls the process through the value of information, preventing alarms and training.Easyponic has gone through processes of “design thinking” and “customer discovery & validation” - with more than 95k€ already invested - at the national level (TRL6). Our successful demonstration results position us to continue to advance during the next phases in the validation process under the SME Phases 1 and 2, going from TRL6 to TRL9.Easyponic aims to get 44,5 M€ of incomes by 2021 targeting EU, US and Indian Markets Fields of science social scienceseconomics and businessbusiness and managementbusiness modelsengineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensorsagricultural sciencesagriculture, forestry, and fisheriesagriculture Programme(s) H2020-EU.3.2. - SOCIETAL CHALLENGES - Food security, sustainable agriculture and forestry, marine, maritime and inland water research, and the bioeconomy Main Programme H2020-EU.3.2.4. - Sustainable and competitive bio-based industries and supporting the development of a European bioeconomy H2020-EU.3.2.1. - Sustainable agriculture and forestry H2020-EU.2.3.1. - Mainstreaming SME support, especially through a dedicated instrument H2020-EU.3.2.2. - Sustainable and competitive agri-food sector for a safe and healthy diet Topic(s) SMEInst-07-2016-2017 - Stimulating the innovation potential of SMEs for sustainable and competitive agriculture, forestry, agri-food and bio-based sectors Call for proposal H2020-SMEInst-2016-2017 See other projects for this call Sub call H2020-SMEINST-1-2016-2017 Funding Scheme SME-1 - SME instrument phase 1 Coordinator ANNEO TECHNOLOGIES SL Net EU contribution € 50 000,00 Address CALLE SENORES DE LUZON 4 28013 MADRID Spain See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region Comunidad de Madrid Comunidad de Madrid Madrid Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 71 429,00