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Implementation of innovation in enterprise management

Periodic Reporting for period 1 - H2020 WP2017-2018 (Implementation of innovation in enterprise management)

Okres sprawozdawczy: 2017-01-01 do 2018-12-31

90% of the Tunisian industrial fabric consists mainly of SMEs, which participates at a rate of 30% in the GDP and 80% of exports.

Despite these statistics, 43% are recorded as mortality rate of SMEs in Tunisia. These SMEs are not innovative enough and easy to compete, which is essentially due to the lack of innovation in their management system.

As a support structure for innovation, APII is engaged in order to this project to assist and evaluate SMEs in order to enhance their capability to manage their potential of innovation.

The project's action responds on a large scale with the innovation policy strategy drawn up at the level of the Ministry of Industry and executed at the level of the APII by its center of innovation and technological development as a new service of acceleration at the SME.

For the company which aims essentially its sustainable development and its internationalization, this action will allow the company to :

- rise in competitiveness
- reduce costs
- win market share
- Capacity building of its staff
- Recruitment of new highly specialized expertise profiles
- acquire new technologies (new application, new solution ...)
- adopt new marketing methods
- ensure the sustainability of companies
- ensure a favorable climate for creativity and collaborative work

This project represents a political initiative where the APII tries through, to set up a new service within its Innovation Center and technological development including the network EEN which is managed by the APII as coordinator of the EEN Tunisia consortium.

The purpose of this service is to assess and strengthen the capacity and performance of innovation management in enterprises

Link of the newsletter EEN Tunisie describing the project:
https://een-tunisie.tn/actualites/
From January 2017 until December 2018, our two-year project is divided into two phases.

The first phase concerns:

- The formations of two teams respectively of 3 and 4 executives APII-EEN Tunisia

- Set eligibility criteria for beneficiaries to the PRCI

- Promoting and dissemination of the PRCI program through the organization of project-specific infodays, participation in seminars such as Next Society, the National Innovation Competition, national workshop to reinforce synergy between PCN_H2020 and EEN Tunisia, National Day of Entrepreneurship, National Technology Transfer Days, workshop with GIZ ...)

- Communication of opportunities and benefits of the program via the official APII website (http://www.tunisieindustrie.nat.tn/en/newsdoc.asp?nom=2018/Regulation-Program)

- Development and publication of communication media about the PRCI program (flyer, participation form, Roll-up ...)

The second phase concerns:

- Breakdown of the base of enterprises selected by each consultant, namely that the consultants are distributed at follow: 4 at the level of the headquarters of the APII (North-West, 4 zones of Greater Tunis), 3 at the national pole of innovation (east-central & north-east, south-east & west-central, south-west).

- Start of diagnostic steps by all consultants

- Training on the implementation of the plan of action (at the level of the Headquarters of the APII by the Director of IMProve Academy)

- Reaching 89% (32 SMEs including 30EIMC and 2 KAM) of the target of 36 SMEs-
The Socio-economic impact:

- introduce innovative products to serve new customer requirements and respond to societal challenges

- increase collaboration between Research and Industry

- anticipate the future to gain a breakthrough compared to its competitors

- provide products and services generating an interesting profit ensuring a comfortable growth and guaranteeing the sustainability of the companies.

- increase the contribution of innovative SMEs in the GDP of Tunisia

- increase export shares for SMEs in Tunisia

- gain an international reputation

- Assistance to participate in European funding programs including SME instrument h2020 by our NCP_SME

Societal involvement:

- Given the current and future ecological challenges, the company is sensitized towards ecological innovation by integrating a certain concept of sustainable development including the company's innovation policy.

- In relation to the internal environment of the company, the leadership is called to provide an internal environment allowing the personnel to be totally involved in the achievement of the objectives of the company, and this through rigorous management encouraging creativity, initiative, accountability and delegation and work by purpose and by obligation of result.
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