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Contenuto archiviato il 2022-12-05

Risk perception and risk communication

Obiettivo



The aim of the proposed project is to understand to further understanding of radiation risk perception and communication. The motivation for such research is the crucial role played by public risk perception lor various policy problems with regard to nuclear power. Public risk perception in the nuclear field is well-known to differ quite drastically from experts opinions. Most current controversy is related to the handling and storage of nuclear waste, but siting issues with regard to new plants, or the time horizon for the continued use of existing facilities, are issues that may soon emerge. Risk communication principles must, if they are to be successful, be based on valid knowledge of risk perception and related issues. This problem should furthermore be approached in a cross-national design in the European framework due to the large variability between countries. American work has so far been more extensive and yields important input to our work, but is of doubtful generalizability to the European stage.
The research program proposed here takes its departure in previous work on risk perception and communication. Certain shortcomings in this work are pointed out, and directions for improvement and enhanced knowledge are given. We plan to carry out cross-cultural surveys of risk perception, and to gather parallel data on mass media contents. The time period for this initial study is the 10th anniversary of the Chernobyl accident. We intend to cross-link risk perception data with media data, and to carry out a number of case studies on radiation risk communication. In the final phase of the project, we investigate mutual perceptions of the parties in the communication process (public, authorities), and their goals of communication. In particular, we intend to investigate
- why radiation is perceived, in some contexts, as dangerous and not in others, and to what extent perceived risk of radiation is determined by non-radiation and non-physical (risk management) aspects
- what distinctions, if any, the public makes between various physical types of radiation
- what accounts for the different risk levels perceived for different phases of the nuclear fuel cycle alld the role played by radiation risk in that context - how are mass media reporting about radiation risk
- what, if any, is the link between perceived risk and mass media contents - what experience has accumulated with regard to concrete cases of radiation risk communication
- how do the partners in the communication process view each other and what are their respective goals of communication The final outcome will be a set of recommendations for risk communication.

Invito a presentare proposte

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Meccanismo di finanziamento

CSC - Cost-sharing contracts

Coordinatore

Handelshögskolan i Stockholm
Contributo UE
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Indirizzo
13-17,Saltmatargatan
113 83 Stockholm
Svezia

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Costo totale
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Partecipanti (4)