Exploitable results An organizational framework and methodology for the exploitation and promotion of tourism The HYPERTOUR project addresses the need to organize the planning, creation, distribution and exploitation of tourism-related multimedia applications, covering the entire life-cycle of development, in a business-centred manner. Six multimedia pilot sites in five European Union (EU) countries deal with the associated business and technological aspects. They form a European Economic Interest Grouping entitled ODYSSIA owning the exclusive exploitation rights of the HYPERTOUR product. For this purpose, a generic organization/business framework (named Teiresias) has been formulated, and a number of tools (named Ulysses) have been developed, comprising an Asset Handling Facility (AHF) for the management of multimedia assets, and a Template Library (TL) for the rapid and cost-effective creation of tourism-related multimedia applications. ODYSSIA targets the increasing demand for multimedia applications in the European tourism market. Searching for OpenAIRE data... There was an error trying to search data from OpenAIRE No results available
