Objectif The proposed business innovation project will accelerate the scaling of a unique and innovative technology platform, already proven and in early stage market adoption, developed by Supponor, a European SME with a track record of unique technology expertise and commercial potential.The platform, DBRLive, is a software and hardware based technology system bringing together near infrared physics, advanced camera optics and integration techniques with television broadcasters to enable the real time replacement of physical advertising signage in sports broadcasts with virtual content targeted simultaneously at multiple audiences (e.g. different regional language versions).DBRLive is in early stage commercial use/trials with a variety of the world’s leading sports – e.g. top soccer leagues in Spain, Italy and UK, and leading global ice hockey and basketball leagues.The outcome of the project will be to simplify, miniaturise and scale a key layer of the technology solution, namely the camera used to capture real life images and provide the data required for augmented reality applications such as virtual graphics insertions.The project would lay the groundwork for an all-in-one camera that would enable augmented reality applications. DBRLive is one such application – however, such a camera would spur a range of novel augmented reality application development within sports and other types of broadcasting / production (e.g. event TV, movies). Customers include major camera manufacturers (e.g. Sony, Grass Valley) wishing to acquire new IP/hardware; broadcasters and production companies seeking to deploy augmented reality applications.No such solution is currently available. Supponor’s current systems are the only way of enabling such applications.The project would provide a platform for taking Supponor’s unique expertise developed over 14 years to the next level – allowing the European SME sector to be a key driver of the next generation of the broadcasting industry. Champ scientifique natural sciencescomputer and information sciencesinternetinternet protocolsengineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensorsoptical sensorshumanitiesartsmodern and contemporary artcinematographynatural sciencesphysical sciencesopticsnatural sciencescomputer and information sciencessoftwaresoftware applicationssimulation software Programme(s) H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT) Main Programme H2020-EU.2.3.1. - Mainstreaming SME support, especially through a dedicated instrument Thème(s) ICT-37-2014 - Open Disruptive Innovation Scheme (implemented through the SME instrument) Appel à propositions H2020-SMEInst-2014-2015 Voir d’autres projets de cet appel Sous appel H2020-SMEINST-2-2014 Régime de financement SME-2 - SME instrument phase 2 Coordinateur SUPPONOR OY Contribution nette de l'UE € 1 207 500,00 Adresse TEKNIIKANTIE 12 02150 ESPOO Finlande Voir sur la carte PME L’entreprise s’est définie comme une PME (petite et moyenne entreprise) au moment de la signature de la convention de subvention. Oui Région Manner-Suomi Helsinki-Uusimaa Helsinki-Uusimaa Type d’activité Private for-profit entities (excluding Higher or Secondary Education Establishments) Liens Contacter l’organisation Opens in new window Participation aux programmes de R&I de l'UE Opens in new window Réseau de collaboration HORIZON Opens in new window Coût total € 1 725 000,00
