Strategically managing innovation in new product development
This will be a practical, discussion-based event focusing on the methods and techniques that help a product move from an idea to the market. A panel will discuss case studies, looking at improving innovation and streamlining business process management strategies in order to accelerate product development.
Themes for discussion include:
- the art of creative thinking;
- the how, what and why of best practices in new product development;
- developing efficient interfaces and reconciling technology issues;
- the role of partnerships in enabling organisations to inject fresh impetus into the innovation process;
- how to achieve breakthrough thinking and effectively measure the new product development process.For further information, please consult the following web address:
http://www.osneymedia.co.uk/tracker/osneytracker.asp?magazineid=733(opens in new window)