'EuroSense 2014: A Sense of Life', Copenhagen, Denmark
Consumer research has advanced a great deal over the years. Although there are still tick-box style questionnaires being passed around testing rooms, today's research digs deeper into the science behind our choices.
This conference will focus on sensory science in consumer research. It will address the complex intertwined areas related to consumer choice and discuss approaches towards gaining a better understanding of consumer psychology.For further information, please visit:
http://www.eurosense.elsevier.com/index.html(opens in new window)