For an organization, most importantly for SMEs, innovation means both risks and opportunities. The risks are obvious - the innovation may fail and the organization's investment spent on it could be easily wasted. Innovation audits weave together threads of organizational research; namely studies of innovation, implementation, and organizational learning.
Measurement of this impact has been and will be done with constant follow-up via email and telephone. Moreover questioners were filled out by the participants after each consultation regarding the quality of service and information provided and the expectation towards the possible results. Due to the information received from our clients we could summarize the impact of the service packages, i.e.: providing management with the information required to support a successful innovation process; motivating all employees to embrace innovation broadly and handle it as a priority, because they support the overall contribution to the organization and its customers. As an outcome of the service they cannot only identify “what” happened, but more importantly “why”, and which dimensions need more attention, improvement, and minor, or extreme change. This has direct impact on the decision-making process as well.