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Commercialization of the most sustainable laundry detergent

Objective

With project EcoVel, COIN Consulting UG will realize the first laundry product generating an almost completely closed resource cycle of non-actives (monomolecular fiber, concentrated liquid in combination with solid particles for superior cleaning). The fabric, which even allows for color and fluff catching, is 100% recyclable, does not include any filling additives and has the potential (by further development) to outperform all other laundry products concerning cleaning power. Estimates based on the sustainability report from Henkel 2013 suggest a reduction of the CO2 emissions of nearly 70% by the use of the laundry wipe in comparison to regular powder detergents. The main reason for this reduction is attributable to low weight in transportation and energy efficient production without a counter stream and heating process. This eco-innovation will also have a global effect with respect to climatic issues and green economy.
To market the laundry wipe it is necessary to conduct a feasibility study which includes benchmark cleaning power tests, consumer product tests, IP research and a series of production tests. The results of the feasibility study will allow us to prepare a validated business plan which is necessary for assessing finance and marketing the product through major European retailers.

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

SME-1 - SME instrument phase 1

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-SMEInst-2014-2015

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Coordinator

COIN CONSULTING GMBH
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 50 000,00
Address
FRONDENBERGER STRASSE 75
58706 MENDEN
Germany

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Nordrhein-Westfalen Arnsberg Märkischer Kreis
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 71 429,00
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