A. KAM mission (Key Account Manager)
60 SMEs in the TOPIC geographical area were beneficiaries of the SME instrument and were monitored by the KAM team in Paris Region Entreprises.
We have followed the process below:
Initiate: Contact with the SME and initial offer to provide KAM.
Step 1: The assessment of gaps and needs has been made on the basis of the CoachCom2020 methodology.
Step 2: Pre-selection of coaches and selection of the best match between the SME needs and coaches’ offer.
Step 3: Facilitation of coach-SME relationship and support to the establishment of the coaching plan.
Paris Region Entreprises organized 25 SME instrument workshops in the period in cooperation with stakeholders (clusters) to review SME projects and advise them in the application to SME instrument calls. 75 companies benefitted from these workshops over the two years.
Moreover Paris Region Entreprises set up a community of SME instrument beneficiaries. Two sessions were held in July and November 2016 to discuss access to finance, the management of the EC grant, and the coach service.
B. Enhancing Innovation Management Capacity (EIMC) or IMSA.
During the period, 59 companies benefited from an EIMC service.
A dedicated tool called “Innoquiz” was designed to raise awareness about the service in TOPIC geographical area. The tool gives an opportunity to any SME to make a quick first assessment of its situation with regard to its innovation management capacity, and to identify areas of progress that can be address with the EIMC service.
Innoquiz is available at
http://www.parisregionentreprises.org/offres-accompagnement/linnovation-comme-levier-de-croissance-pour-votre-entreprise(s’ouvre dans une nouvelle fenêtre)The following steps were achieved:
Promotion: Selection of candidates – Assessment of SME suitability for the service
The candidates are selected on the basis of their ambition and motivation, and against a list of criteria to check:
Strong interest for European / international markets (maturity to go international, awareness that further development is associated by a capacity to go international through innovation),
Combination of strong assets for European cooperation and international growth with bottlenecks on a set of innovation management aspects.
Step 1 & 2: Action plan preparation. This includes two steps
Assess innovation management capacity based on performance
Needs / gaps analysis and action plan development
