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CUSTOM-MADE INSTANT LIQUID DETERGENT PREPARING MACHINE IN SITU. (MIX-UP)

Objective

Our object is to introduce resource efficiency solutions in the liquid detergent industry to minimize wasted efforts and expenses in producing and selling processes. Instead of sending end products, waterless dilute-ready form detergents will be forwarded to retail points and mini machines will instantly dilute, pack and serve customized end products to consumers directly at retail points. Expected outcomes of this project are economic competitiveness among global detergent players, easy access to remote markets, offering higher profit to retailers, delivering sustainable environment solutions, lower cost per wash and customized product offerings to end users. This promising project will be impactful in 3 dimensions: (1) natural environment and circular economy will benefit from our greener and more sustainable products and production processes, (2) individual consumers will have access to safer, more effective, more convenient, customized and still less expensive detergents, and (3) retailers will be able to provide their customers with individualized detergent solutions in a reliable, fast, efficient and appealing way with lower operational expenses. Emerging companies with leading advancements in terms of innovative formulations and sustainability technologies would be impacting fabric and home care industry. Every €1 spent on sanitation brings a €5 social return by keeping people healthy. Every €1 invested in eco-innovation brings €20 commercial return by leveraging brands’ market reception. In short, being supportive to our initial studies and draft plans, above facts show that it is both societally and commercially worth to invest in this innovation project. So the question is how to best tap into this opportunity rather than whether or not to pursue it. And the answer requires a robust feasibility and a comprehensive business plan, which we intend to accomplish via SME Instrument Phase 1 support.

Fields of science (EuroSciVoc)

CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: The European Science Vocabulary.

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

SME-1 - SME instrument phase 1

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-SMEInst-2014-2015

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Coordinator

YDR TEKNOLOJI GELISTIRME LIMITED SIRKETI
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 50 000,00
Address
IKITELLI ORGANIZE SANAYI MAHALLESI YTU IKITELLI TEKNOPARK SOKAK NO 1/111 BASAKSEHIR
34306 ISTANBUL
Türkiye

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
İstanbul İstanbul İstanbul
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 71 429,00
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