HEATSENS_S Product is composed of consumables (chips to analyse Salmonella – Test_S) and a device that reads them (HEATSENS® device). Companies will acquire HEATSENS® device (probably under financial leases) and will buy as many consumables as they need for their tests (Test_S).
Thanks to ultrasensitive HEATSENS® technology, final users will get the results of Salmonella within one working day, for an affordable cost per test. That’s is because HEATSENS®_S can detect Salmonella at a much lower concentration in the sample, reducing the pre-treatment stage time. The time of analysis of Salmonella will be 90 min after loading the Salmonella detection test (Test_S) on the HEATSENS® device.
Retailers demand producers to use highly sensitive methods to detect Salmonella, because it will bring benefits to final chicken consumers, who are anyone of us, our children or family. The more sensitive the method is, the lower the risk of being infected by Salmonella. This issue is crucial for retail stores, which are the point of sale, namely the intermediary between integrated companies and the final customer (for example, supermarkets). For them, sensitivity means money: sensitivity allows quick detection, and that means having the product more time saleable in the outlet.
NANOIMMUNOTECH is the sole exploiter of HEATSENS® technology. HEATSENS® development and commercialisation is the core business of the Company. HEATSENS®_S exploitation will be itself profitable for the Company. However, it is only the beginning.
Once that the HEATSENS® device is ready to market, it will enable the detection of different analytes by changing the consumables. Furthermore, the development of different consumables (Tests) will be carried out within a short period of time, estimated between 6-12 months, mainly depending on the type of analyte (microorganisms, proteins, oligonucleotides, etc.) and the matrix (meat, chocolate, serum, blood, urine, faeces or water) in which it is found.
The product is expected to be launched in 2019 and the Sales and Marketing team are working on identifying the most adequate strategy of launch. At the same time, the financial team is working on the final strategy according the expected forecasts of the Company numbers.