Objective
The e-commerce market reached $1,5 Trillion by the end of 2014 at worldwide level. On the other hand, more and more people are just joining the Internet through their Smartphones. So the current e-commerce services will turn into m-commerce services in a few years.
For this reason, EUROB has already developed M-SHOP (http://m-shop.io/(opens in new window)) an innovative m-commerce platform. However, currently it lacks the integration of an intelligent algorithm for providing personalized offers, which could be key for differentiating the service from new competitors.
In fact, there is no service available in the market specifically designed for Smartphone which already integrates real time personalized offers to their customers. In order to get a unique value proposition respect to competitors, EUROB has made some attempts to develop an intelligent algorithm based on the geo-location of the users, personal profile and preferences, or the purchases history. However, EUROB has found several barriers for the recruitment of an adequate candidate for developing the intelligent algorithm:
1. Spanish people prefer to work for large companies than for a recent start-up like EUROB due to the false sense of job security.
2. EUROB cannot compete in salary level and job conditions to many European countries. Thus, the number of Spaniards who decided to leave the country for better job conditions has increased in last years, and the availability of the needed job profile is much lower.
The main goal of this IA-M-SHOP project is the recruitment of a highly qualified specialist for developing the described intelligent algorithm for the m-commerce application developed by EUROB.
Fields of science (EuroSciVoc)
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
CORDIS classifies projects with EuroSciVoc, a multilingual taxonomy of fields of science, through a semi-automatic process based on NLP techniques. See: https://op.europa.eu/en/web/eu-vocabularies/euroscivoc.
- natural sciences computer and information sciences internet internet of things
- humanities history and archaeology history
- social sciences economics and business business and management commerce e-commerce
- engineering and technology electrical engineering, electronic engineering, information engineering electronic engineering sensors
- engineering and technology electrical engineering, electronic engineering, information engineering information engineering telecommunications mobile phones
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Keywords
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Project’s keywords as indicated by the project coordinator. Not to be confused with the EuroSciVoc taxonomy (Fields of science)
Programme(s)
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
Multi-annual funding programmes that define the EU’s priorities for research and innovation.
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H2020-EU.2.3. - INDUSTRIAL LEADERSHIP - Innovation In SMEs
MAIN PROGRAMME
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H2020-EU.2.3.2.2. - Enhancing the innovation capacity of SMEs
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Topic(s)
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.
Funding Scheme
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.
CSA - Coordination and support action
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Call for proposal
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.
(opens in new window) H2020-INNOSUP-2016-2017
See all projects funded under this callCoordinator
Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.
46520 Sagunto
Spain
The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.
The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.