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Smart Asset re-Use in Creative Environments

Objective

SAUCE will research, develop, pilot and demonstrate a set of professional tools and techniques for making content ‘smarter’, so that it is fully adaptive in a broad, unprecedented manner: adaptive to context (which facilitates re-use), to purpose (among or within industries), to the user (improving the viewing experience), and to the production environment (so that it is ‘future-proof’). The approach is based on research into light-field technology; automated classification and tagging using deep learning and semantic labeling to describe and draw inferences; and the development of tools for automated asset transformation, smart animation, storage and retrieval. These new technologies and tools will show that a vast reduction of costs and increases in efficiency are possible, facilitating the production of more content, of higher quality and creativity, for the benefit of the competitiveness of the European creative industries.
Specifically, SAUCE will research and develop:
• Methods of generating smart world-views by capturing and processing light-fields, augmenting them with semantics and making them usable for media production pipelines.
• A framework and tools for automatically classifying, validating and finding smart assets, using deep learning and semantic labeling techniques on 2D and 3D data.
• A framework and tools for the automatic transformation and adaptation of smart assets to new contexts, purposes, users and environments, and for the synthesis of new smart assets from existing ones.
• Real-time control systems for authoring animated content using smart assets, automatically synthesizing new scenes from existing ones and integrating smart assets into virtual production scenarios.
• A storage system for smart assets that combines local and cloud storage so that assets can be delivered irrespective of the user or asset location.
SAUCE will also demonstrate and promote its results, for industry approval, adoption and development by third parties.

Call for proposal

H2020-ICT-2016-2017

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Sub call

H2020-ICT-2017-1

Coordinator

UNIVERSIDAD POMPEU FABRA
Net EU contribution
€ 722 500,00
Address
Placa De La Merce, 10-12
08002 Barcelona
Spain

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Region
Este Cataluña Barcelona
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00

Participants (8)

VYSOKE UCENI TECHNICKE V BRNE
Czechia
Net EU contribution
€ 360 000,00
Address
Antoninska 548/1
601 90 Brno Stred

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Region
Česko Jihovýchod Jihomoravský kraj
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00
DOUBLE NEGATIVE LIMITED
United Kingdom
Net EU contribution
€ 843 575,00
Address
160 Great Portland Street
W1W 5QA London

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Region
London Inner London — West Westminster
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00
FILMAKADEMIE BADEN-WURTTEMBERG GMBH
Germany
Net EU contribution
€ 392 914,96
Address
Akademiehof 10
71638 Ludwigsburg

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Region
Baden-Württemberg Stuttgart Ludwigsburg
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00
THE FOUNDRY VISIONMONGERS LTD
United Kingdom
Net EU contribution
€ 537 154,70
Address
Golden Square 5
W1F 9HT London

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
London Inner London — West Westminster
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00
UNIVERSITAT DES SAARLANDES
Germany
Net EU contribution
€ 405 609,96
Address
Campus
66123 Saarbrucken

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Region
Saarland Saarland Regionalverband Saarbrücken
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00
IKINEMA LIMITED

Participation ended

United Kingdom
Net EU contribution
€ 165 120,38
Address
The White House 2 Meadrow
GU7 3HN Godalming Surrey
SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
South East (England) Surrey, East and West Sussex West Surrey
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00
THE PROVOST, FELLOWS, FOUNDATION SCHOLARS & THE OTHER MEMBERS OF BOARD, OF THE COLLEGE OF THE HOLY & UNDIVIDED TRINITY OF QUEEN ELIZABETH NEAR DUBLIN
Ireland
Net EU contribution
€ 312 500,00
Address
College Green Trinity College
D02 CX56 Dublin 2

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Region
Ireland Eastern and Midland Dublin
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00
THE WALT DISNEY COMPANY (SWITZERLAND) GMBH
Switzerland
Net EU contribution
€ 260 000,00
Address
Hoeschgasse 45
8008 Zurich

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Region
Schweiz/Suisse/Svizzera Zürich Zürich
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00