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Smart Asset re-Use in Creative Environments

Objective

SAUCE will research, develop, pilot and demonstrate a set of professional tools and techniques for making content ‘smarter’, so that it is fully adaptive in a broad, unprecedented manner: adaptive to context (which facilitates re-use), to purpose (among or within industries), to the user (improving the viewing experience), and to the production environment (so that it is ‘future-proof’). The approach is based on research into light-field technology; automated classification and tagging using deep learning and semantic labeling to describe and draw inferences; and the development of tools for automated asset transformation, smart animation, storage and retrieval. These new technologies and tools will show that a vast reduction of costs and increases in efficiency are possible, facilitating the production of more content, of higher quality and creativity, for the benefit of the competitiveness of the European creative industries.
Specifically, SAUCE will research and develop:
• Methods of generating smart world-views by capturing and processing light-fields, augmenting them with semantics and making them usable for media production pipelines.
• A framework and tools for automatically classifying, validating and finding smart assets, using deep learning and semantic labeling techniques on 2D and 3D data.
• A framework and tools for the automatic transformation and adaptation of smart assets to new contexts, purposes, users and environments, and for the synthesis of new smart assets from existing ones.
• Real-time control systems for authoring animated content using smart assets, automatically synthesizing new scenes from existing ones and integrating smart assets into virtual production scenarios.
• A storage system for smart assets that combines local and cloud storage so that assets can be delivered irrespective of the user or asset location.
SAUCE will also demonstrate and promote its results, for industry approval, adoption and development by third parties.

Call for proposal

H2020-ICT-2017-1
See other projects for this call

Coordinator

UNIVERSIDAD POMPEU FABRA
Address
Placa De La Merce, 10-12
08002 Barcelona
Spain
Activity type
Higher or Secondary Education Establishments
EU contribution
€ 722 500

Participants (8)

VYSOKE UCENI TECHNICKE V BRNE
Czechia
EU contribution
€ 360 000
Address
Antoninska 548/1
601 90 Brno Stred
Activity type
Higher or Secondary Education Establishments
DOUBLE NEGATIVE LIMITED
United Kingdom
EU contribution
€ 843 575
Address
160 Great Portland Street
W1W 5QA London
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
FILMAKADEMIE BADEN-WURTTEMBERG GMBH
Germany
EU contribution
€ 392 914,96
Address
Akademiehof 10
71638 Ludwigsburg
Activity type
Higher or Secondary Education Establishments
THE FOUNDRY VISIONMONGERS LTD
United Kingdom
EU contribution
€ 537 154,70
Address
Golden Square 5
W1F 9HT London
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
UNIVERSITAT DES SAARLANDES
Germany
EU contribution
€ 405 609,96
Address
Campus
66123 Saarbrucken
Activity type
Higher or Secondary Education Establishments
IKINEMA LIMITED

Participation ended

United Kingdom
EU contribution
€ 165 120,38
Address
The White House 2 Meadrow
GU7 3HN Godalming Surrey
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
THE PROVOST, FELLOWS, FOUNDATION SCHOLARS & THE OTHER MEMBERS OF BOARD, OF THE COLLEGE OF THE HOLY & UNDIVIDED TRINITY OF QUEEN ELIZABETH NEAR DUBLIN
Ireland
EU contribution
€ 312 500
Address
College Green
2 Dublin
Activity type
Higher or Secondary Education Establishments
THE WALT DISNEY COMPANY (SWITZERLAND) GMBH
Switzerland
EU contribution
€ 260 000
Address
Hoeschgasse 45
8008 Zurich
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)