The world's first purpose-built professional all-terrain passenger Vehicle

Project Information

ISAR

Grant agreement ID: 781656

DOI

10.3030/781656

Project closed

EC signature date 13 July 2017

Start date 1 August 2017

End date 30 November 2017

Funded under

• SOCIETAL CHALLENGES - Smart, Green And Integrated Transport

Total cost

€ 71 429,00

EU contribution

€ 50 000,00

Coordinated by

JAKAR EHF
Iceland

Periodic Reporting for period 1 - ISAR (The world's first purpose-built professional all-terrain passenger Vehicle)

Reporting period: 2017-08-01 to 2017-11-30

Summary of the context and overall objectives of the project

Currently, passenger vehicles used for extreme conditions like mountain / glaciers rescue or adventure tourism, need extreme modification, for 46” diameter and larger tyres. Existing vehicles are highly modified vans and SUVs, with typical modification cost of hundreds of thousands of euros, and very high maintenance costs. Also, speed and maneuverability in rough terrain is limited, a critical factor for Emergency and Rescue especially. Road safety is severely compromised. A big market limitation is that the necessary modifications make such vehicles non-road-legal outside Iceland and Antarctica.
ÍSAR is the world’s first high-performance passenger vehicle purpose-built for 46” diameter and larger tyres, yet is fully EU road vehicle regulation compliant. Being co-designed and co-developed with Iceland’s adventure tour operators and the Icelandic Association for Search and Rescue, ÍSAR is purpose-made for end users’ needs, thus offering a completely new solution in performance, comfort, weight, energy consumption, cost and image. A major goal of the project is to reduce/eliminate fossil fuel use.

Work performed from the beginning of the project to the end of the period covered by the report and main results achieved so far

For the last 4 months, we have prepared an Execution Plan for the final development, analysing costs, technical and commercial risks, planning resources, identifying and studying our target markets and preparing financial projections. We have performed a Freedom-to-Operate analysis, which has shown that potentially there is no possible conflict with intellectual property rights of third parties.
From the TRL6 mule we presented at Phase 1, we are finishing the build of the confirmation prototype which will be internally tested from December 2017. This vehicle will be lent to different tourism operators and Rescue associations for validation in real environment

Progress beyond the state of the art and expected potential impact (including the socio-economic impact and the wider societal implications of the project so far)

Both Adventure Tourism and Emergency Response & Rescue markets summed up in the region of €6.8 Trillion in 2016 with forecasts to grow at a CAGR of 46% for the Adventure Tourism and 5.2% for the Emergency Response & Rescue during the period 2016 – 2021, ÍSAR will change the world rules for these scenarios.
Based on our financial projections, the project will generate a turnover of €6.29M and a cumulative profit of €3.14M with a ROI of 0.27 (ROI of 1.93 if EU financed) by the third year of commercialization, and creating 4 jobs linked to production, assembly, distributors, maintenance and marketing & sales team. For the full 6 years period the values would be€19.45M turnover (cumulated €55.58M) ROI 6.9 and 11 jobs created.

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