Periodic Reporting for period 1 - NB4WASTE (Narrowband IoT for Waste Collection in Rural Areas)
Reporting period: 2017-08-01 to 2017-11-30
In the Financial Feasibility Study SYLTEC has carried out an analysis of competitors comparing existing solutions to evaluate the overall economic benefits and viability of NB4WASTE concluding that IOTSENS and URBIOTICA are the two main competitor companies in terms of similar business model, market approach and economic viability but our solution is the most competitive one with a selling price between three and four times lower depending on the number of units sold. This will be attained thanks to a cost optimization strategy (55,7 million euros for the first five years) and “marketing mix” definition of the 4Ps (Product, Price, Place and Promotion) that SYLTEC has defined in the Feasibility Study. We have carried out a 5 years´ forecast cash flow for investment estimation and quantification of financial necessities showing that SYLTEC will recover investment in the third year with an Operating Profit of 5.412.989€ and a calculated ROI of 3,05.
The benchmarking study that we have carried out in the Commercial Feasibility Study has shown that SYLTEC is in a situation of strength and will continue the strategy of diversification between Engineering & IT Consultancy including NB4WASTE as a new technology solution inside the renamed “Technology Solutions and Consultancy” business line. Other important conclusion is that we must focus our efforts on the bin selling companies because public entities and waste management companies are main clients of our competitors already. We have also an in-depth market study concluding there are an estimated number of end – user companies for NB4WASTE project of 2.552 in the established target countries and a total amount of 1.019.705 potential bins for our solution in rural areas. Our commercialization strategy in rural areas of these countries with expected market penetration target of 45% for the fifth year will allow SYLTEC to sell a total amount of 823.986 NB4WASTE units. For the full implementation and launch to market of NB4WASTE we have identified 6 types of partnerships in the supply chain that we will formalise during Phase 2 of the project. Finally, the main conclusion of the regulatory analysis carried out is that we will do the attainment of the CE Marking during Phase 2 and SYLTEC has defined in the Feasibility Study the phases that we will follow for that purpose.
The Business Model defined in the Feasibility Study for NB4WASTE allows to conclude that the project is an opportunity to increase SYLTEC products portfolio and turnover as well as introduce NB-IoT technology into the waste management market. The total budget of the project is estimated in 863.800€ and SYLTEC has carried out a detailed description of the activities that will develop.
The main alternatives to NB-IoT as competitive solutions available on the market of LPWA technologies are LoRa and SigFox but both of them are worse considering market flexibility implementation and coverage. As a result, only NB-IoT solution ensures business scalability expansion and reliable service. If we add market flexibility (open standards) and coverage (spectrum efficiency) to the main properties scored by experts (low power, bandwidth, supplier breadth, security and deployments) NB-IoT is the most competitive alternative.
NB4WASTE unit solution will include a low power specific ultrasonic sensor designed for waste environment and durability. It will be completely enclosed and protected against dust and water. The surrounding capsule has been specifically designed for best fitting to different material surfaces bins, mainly plastic or metal.
NB4WASTE will translate all the user needs covered in social and economic benefits: 1) for urban services companies increasing more than 30% their profit per service and hence increasing savings for municipalities 2) for waste bin companies growing by a CARG rate of 40% over 5 years. 3) route optimization and predictive operations thanks to Big Data exploiting will result in 25-50% costs and 25% CO2 savings.