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RISE Social Media Analytics

Objective

The purpose of RISE_SMA is to create an interdisciplinary, international network of excellent scholars and practitioners in the field of social media analytics (SMA). Given the ubiquity of social media, and the immense amount of new social media data continuously created, there is a growing need to derive meaningful insights from this big social data by combining different methods. Application areas range from crisis communication and political communication to marketing research and customer acquisition for businesses. The need for more interdisciplinary and international cooperation is especially evident in the two focus areas of RISE_SMA: crisis communication and the societal impact of social media. First, understanding the communication activities unfolding amongst ordinary citizens, and communicating crucial information to them in a timely and coordinated manner during a crisis is a prerequisite for the effective mitigation of its consequences. Practitioners in the field would benefit from more intensive collaboration with researchers, and researchers would benefit from better understanding the needs of decision-makers. At the same time, the wider impact of social media on society is still unclear. Recent advancements in technology have led to the emergence of new communication patterns; their impact and meaning have yet to be understood. On the one hand social media have been highlighted for enabling new forms of citizen engagement that strengthens civic participation at local and national levels, but on the other hand social media have been criticised for enabling the emergence of disconnected echo chambers in which political propaganda can circulate unchallenged. Hence, there is an urgent need for comprehensive concepts as well as methods which exist independent of particular current platforms and applications. Based on research in these fields, practical recommendations need to be derived and technical solutions need to be developed.

Keywords

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

MSCA-RISE - Marie Skłodowska-Curie Research and Innovation Staff Exchange (RISE)

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-MSCA-RISE-2018

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Coordinator

UNIVERSITAET POTSDAM
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 340 400,00
Address
AM NEUEN PALAIS 10
14469 Potsdam
Germany

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Region
Brandenburg Brandenburg Potsdam
Activity type
Higher or Secondary Education Establishments
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 340 400,00

Participants (5)

Partners (4)

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