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From museums to everywhere: Nubart's highly innovative audio guides are looking for new verticals

Objective

85 % of museums in Europe are currently not providing an audio guide service to their visitors due to the high expenses and maintenance they require.
Digital Tangible SL, founded in Barcelona, developed in 2016 an innovative audio guide concept named “Nubart” to allow even small and medium museums to offer a profitable audio guide. Visitors use cards with unique codes to stream the content directly to their smartphone, not having to download any app. Thanks to Nubart’s Light Weight Content Protection (LOCP) technology, the access to the content is protected, making the audio guides commercially profitable, securing the user's privacy and protecting licensed digital content. Neither expensive maintenance nor other troubles are involved.
But most importantly: Nubart audio guides also provide rich usage data and visitor’s feedback that traditional competitors are unable to register, allowing the museum to develop new commercial strategies to attract more visitors by improving its exhibitions. And the cards are a nice collectible item for visitors, who can also access the content at home after the visit.
Since the launch of Nubart in 2016 we manage to get 18 customers (mostly museums) in 7 countries. Now that our product is market-validated in the museum sector in Europe, it is time for us to look for new verticals, unleashing the power of audio guides by bringing them out of museums to natural parks, real-estate, cruises... SME-Instrument phase 1 will help us to identify the most suitable new verticals and new technological requirements.

Fields of science (EuroSciVoc)

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Programme(s)

Multi-annual funding programmes that define the EU’s priorities for research and innovation.

Topic(s)

Calls for proposals are divided into topics. A topic defines a specific subject or area for which applicants can submit proposals. The description of a topic comprises its specific scope and the expected impact of the funded project.

Funding Scheme

Funding scheme (or “Type of Action”) inside a programme with common features. It specifies: the scope of what is funded; the reimbursement rate; specific evaluation criteria to qualify for funding; and the use of simplified forms of costs like lump sums.

SME-1 - SME instrument phase 1

See all projects funded under this funding scheme

Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-EIC-SMEInst-2018-2020

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Coordinator

DIGITAL TANGIBLE SL
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 50 000,00
Address
CALLE VALENCIA 269, PPAL. 2A.
08009 BARCELONA
Spain

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Este Cataluña Barcelona
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Links
Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 71 429,00
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